Nokia Nearby, the location-based web app that allows consumers to discover, search, explore and share places of interest near them, will now feature premium listings from Getit, a popular digital platform for local search, classifieds, micro communities and deals in India.
Nokia Nearby is a local search web application that helps people discover new places by searching nearby locations and presenting the options on a map. Nokia Nearby presents information about places and listings like restaurants, movie theatres, malls etc. even without maps on the phone. Nokia Nearby also gives details about the places that interest and provides an option to contact them from within the app. Users also have the options to share points of interest or other locations via Facebook. Nokia Nearby is available via the Nokia Xpress Browser and downloadable from Nokia Store.
"Nokia Nearby has received overwhelming response from consumers, with half a million new users having downloaded the web app in the previous month alone," Viral Oza, director of marketing, Nokia India said.
Thanks to the collaboration, Getit will be able sell premium listings to businesses, which will appear as paid content on top of Nokia Nearby organic search results, which are organised by proximity to the user.
"Through Getit Infoservices, users will enjoy an enhanced experience that enables them to search, discover and share even more places with great accuracy and richness of content," Oza added.
Jaspreet Bindra, CEO, Getit Infoservices Pvt. Ltd, said, "The inclusion of premium listings on the Nokia Nearby web app can create significant exposure for small-to-medium size enterprises through location-relevant listings appearing alongside organic search results."