Motorola Registers Moto Z Trademark in the US

Advertisement
By Tasneem Akolawala | Updated: 25 May 2016 11:00 IST
Highlights
  • Motorola is expected to launch Moto Z, Moto Z Play on June 9.
  • June 9 will see the first consumer Project Tango phone launch.
  • The company trademarked the Moto Z name with the USPTO.

In a new development, Motorola has registered the Moto Z trademark with the US Patent and Trademarks Office (USPTO). The Lenovo-owned company was already expected to ditch the Moto X brand and replace it with Moto Z.

We first heard the demise of Moto X from noted tipster Evan Blass aka evleaks. Now, the Moto Z trademark has been approved by the USPTO (via Droid Life), pretty much cementing the demise of Moto X. The name was trademarked for use on "mobile phones, smartphones and accessories therefore, namely battery chargers and adapters." The company was already reported to be looking to launch two smartphones under the new 'Z' series namely Moto Z, and Moto Z Play.

Advertisement

Motorola certainly managed to grab headlines last week when it released an teaser video for its June 9 launch at Lenovo Tech World, a video that showed a nostalgic look at one of the company's most popular phones ever - the Moto Razr. This caused a riot of speculation that Motorola would bring back its iconic flip phone in a new avatar. However, the company may just be generating interest in its brand ahead of its official reveal in June, making a play on the letter 'Z', or even pointing to the razor-slim nature of one of the two rumoured phones, the Moto Z - supposedly codenamed Vertex Thin.

The Moto Z aka Vector Thin is said to feature a 5.5-inch QHD display, a Snapdragon 820 processor, 3GB or 4GB of RAM, 16-megapixel rear camera, 32GB of inbuilt storage, and 2600mAh battery. Meanwhile, the Moto Z Play aka Vertex is expected to sport a 5.5-inch full-HD display, a Snapdragon 625 SoC, 2GB of RAM, a 13-megapixel rear camera, 16GB and 32GB storage variants, and pack a 3500mAh battery.

Motorola is reportedlyalso introducing its MotoMods aka Amps module lineup alongside the two smartphones. The Moto Z and Moto Z Play will have 16-pin connectors at the back to attach modular backplates. These backplates aka MotoMods bring various utilities like - optical zoom, stereo speakers, wide angle lens, battery pack, and even a pico projector.

A leaked invite for the June 9 event has also surfaced on the Web. For now, the June 9 event official will see the launch of the "world's first consumer Project Tango-enabled smartphone in partnership with Google." The company in its press release had also hinted at new products from Motorola, saying - "Lenovo will also announce new mobile technology designed by Motorola that will dramatically change the way people think about and use their most personal devices - in a snap."
 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. HMD 2660 Flip Senior Edition Launched With AI Companion Mary, 4G Support
  2. Redmi Book 2027 Series Launch Date Announced
  3. Oppo Pad Mini Launched in India With These Features
  4. Oppo Reno 16 Price in India Rises, New 128GB Model Launched
  1. Meta Ordered to Pay $25 Billion Penalty in Data Privacy Case
  2. Oppo Enco X4 TWS Earbuds Launched in India With Hi-Res Audio, Up to 53 Hours of Total Battery Life
  3. Cyberpunk 2077 Gets New Quests, Gameplay Features and Mod Support With Edgerunners 2 Update
  4. CoinDCX Dismisses Second Breach Claims as Blockchain Investigators Examine Wallet Transfers
  5. HMD 2660 Flip Senior Edition Launched With AI Companion Mary, Removable Battery, 4G Support: Price, Features
  6. Lenovo Yoga Pro 9n, Yoga 9n 2-in-1 With Nvidia RTX Spark Launched in India: Price, Specifications
  7. Oppo Pad Mini Launched in India With 2.5K OLED Screen, 8,000mAh Battery: Price, Specifications
  8. Oppo Find X10 Pro Max Launched in India With Triple 200-Megapixel Cameras, Dimensity 9600 Pro SoC, Oppo Find X10 Tags Along: Price
  9. Google Cloud Adds GPT-6 Astra, GPT-6.1 Sol, GPT-6 Luna Models to Model Garden
  10. China Demands Return of 61,800 BTC Seized in UK Fraud Investigation
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.