Meizu Mix Smartwatch With Analogue Display Launched

Meizu started off with manufacturing mp3 players, and has since then overhauled its strategy to launch smartphones and audio accessories as well. Now, the company has extended its portfolio further, and launched its first smartwatch. The Meizu Mix smartwatch features an analogue display and is scheduled to be made available in China by October.

The Meizu Mix smartwatch comes in Black and Silver colour options; and comes in denim, leather, and steel straps. The denim strap sets you back by CNY 1,000 (roughly Rs. 10,100), the leather strap is priced at CNY 1,300 (roughly Rs. 13,100), and the steel strap is priced at CNY 1,500 (roughly Rs. 15,100).

As mentioned, the Meizu Mix smartwatch does not feature a digital display, and sticks to the mechanical analogue display. It has a 42mm case and the innards are protected by a sapphire glass screen at the front. It has a notification LED light, a vibration mode, is waterproof, and offers Bluetooth 4.0 connectivity. To pair it with a smartphone, the user must have the Meizu app installed. It comes with an accelerometer and gyroscope, and has a 270mAh battery that the company claims can last up to 240 days (standby time, presumably).

Meizu is crowdfunding the smartwatch on Chinese site Taobao, and looks to raise CNY 500,000 (roughly Rs. 50 lakhs) before it begins production. There is no information on when the company plans to bring the smartwatch to international markets. Just to recall, Meizu also launched the MX6 smartphone in China last month. The Meizu MX6 is priced at CNY 1,999 (approximately Rs. 20,000), and features a 5.5-inch (1080x1920 pixels) LCD, a 2.3GHz deca-core MediaTek Helio X20 processor paired with 4GB of RAM and 32GB of inbuilt storage.