DD News App Launched by Prasar Bharti

DD News App Launched by Prasar Bharti
Information and Broadcasting Minister Arun Jaitley on Thursday launched a mobile application of DD News and said the audience was extremely keen to have a comprehensive view of issues and events.

Jaitley said there were multifarious channels of information dissemination and objective presentation of news should never become a casualty.

There was space for news based on facts and correct information in a news scenario which was competitive, event-based and anchor-driven, he said.

The minister said the launch of the application by DD News was an important milestone for Prasar Bharati as it catered to the information needs of a pan-India audience.

The application will provide DD News a platform to instantly communicate news on a 24x7 basis and it has added a new dimension to its profile, he said, adding that the application will address the needs of viewers who sought information through the mobile phone.

The minister also launched an ebook of the Information and Broadcasting Ministry and electronic versions of India-2015 and Bharat-2015 - reference annuals brought out by the Publications Division.

"It was imperative to constantly and consistently improve the ongoing efforts to go digital," he said.

Referring to the ebook, he said it captures the achievements and initiatives of the ministry in the last one year and presents the content in a multi-media and reader-friendly format with pictures and embedded videos.

The new mobile application of DD News will make live TV, news feed and top videos available on smartphones.

Officials said the mobile application has a user-friendly interface and is available even in poor network conditions. While officials said both Android and iPhone versions of the application are available, at the time of writing only Google Play listed the app, while the App Store did not.

They said e-version of the India/Bharat-2015 was aimed at providing better reading experience to the public.


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Further reading: Apps, DD News App, Prasar Bharti
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