Apple's Mac No Longer Bucking PC Industry's Sales Slide

Advertisement
By Associated Press | Updated: 12 July 2016 09:43 IST
Highlights
  • Apple shipped 4 - 8% fewer Mac computers during the 2016 Q2
  • Besides, global PC shipments fell to 62.4 million in the last quarter
  • Lenovo, the world's biggest PC-maker, saw shipments fall too
After defying industry trends in recent years, Apple is feeling the slowdown in global purchases of laptop and desktop computers.

Apple shipped 4 to 8 percent fewer Mac computers during the second quarter of 2016, compared with a year earlier, according to new estimates from two research firms - even while some of its bigger rivals managed to find growth in the PC business.

Apple enjoyed steady increases in Mac sales for most of 2014 and 2015, while the rest of the PC market was in a slump. Although the leading PC-makers sell more units, Apple's Macs tend to command both higher prices and consumer loyalty.

But Apple Inc. has been reporting a dip in Mac unit sales since the end of last year, and estimates released Monday suggest that trend is continuing. Analysts estimate Apple shipped 4.4 million to 4.6 million Macs in the quarter ending June 30.

Advertisement

PC sales overall have been declining for the last four years, as more consumers and businesses turn to smartphones and other gadgets. Global PC shipments fell to 62.4 million in the last quarter, down 4.5 percent from a year earlier, according to researchers at International Data Corp. Analysts at a second firm, Gartner, estimated that drop at 5.2 percent.

Advertisement

Lenovo, the world's biggest PC-maker, saw shipments fall more than 2 percent around the world, to 13.2 million, despite a strong showing in the United States.

But HP, Dell and Asus all increased their shipments during the last quarter, according to both research firms. Analysts said those companies benefited from a healthy US market, consumer interest in new laptops running Google's Chrome software, and seasonal purchases by public agencies.

Advertisement

Microsoft's new Windows 10 software hasn't given PC sales much of a boost. Analysts say that could change in coming months, as the end of a promotional offer means consumers will no longer be able to upgrade older Windows machines for free.

Some Apple fans say an update for the popular MacBook Pro laptop is overdue, while the Cupertino, California, company has been promoting its iPad Pro tablet, which works with a detachable keyboard. Apple enjoyed eight consecutive quarters of year-on-year Mac sales increases before posting a 4 percent drop in units sold during the last three months of 2015. That was followed by a 12 percent drop in the first quarter of this year.

Advertisement

Macs are a small part of Apple's overall business, however, since the company makes most of its money from iPhones. Apple will report second-quarter sales on July 26.

 

For details of the latest launches and news from Samsung, Xiaomi, Realme, OnePlus, Oppo and other companies at the Mobile World Congress in Barcelona, visit our MWC 2025 hub.

Further reading: Apple, Asus, Dell, HP, Laptops, Mac, PC
Advertisement

Related Stories

Popular Mobile Brands
  1. MacBook Neo Launched in India With 13-Inch Display, A18 Pro Chip: See Price
  2. iPhone 17e vs iPhone 17: Price in India, Features, Specifications Compared
  3. MediaTek Showcases Emergency Satellite Alerts With Starlink, AI Glasses
  1. Hubble Constant Puzzle Deepens as Supernova and CMB Measurements Clash
  2. MacBook Neo Launched in India With 13-Inch Liquid Retina Display, Apple's A18 Pro Chip: Price, Specifications
  3. Samsung Galaxy A37, Galaxy A57 Spotted on Geekbench With Better Results Ahead of Anticipated Launch
  4. Vivo X300 FE Launched With Snapdragon 8 Gen 5, 50-Megapixel Telephoto Camera: Price, Features
  5. Vivo V70 FE Colour Options, Key Specifications Revealed Ahead of March 9 Launch
  6. Apple MacBook Neo Reportedly Listed on Regulatory Site Hours Before Anticipated Launch
  7. Tecno Pop X Launched in India With 5,000mAh Battery, IP64 Rating: Price, Specifications
  8. Tecno Megapad 2, Tecno Watch GT 1S and Tecno FreeHear 2 Unveiled at MWC 2026: Availability, Features
  9. Mike & Nick & Nick & Alice OTT Release Date: Know When and Where to Watch it Online
  10. MediaTek Showcases AI Glasses at MWC 2026; Demonstrates Emergency Satellite Alerts With Starlink
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.