Apple Beats Samsung as Top Smartphone Maker in Q4: Gartner

Advertisement
By Agence France-Presse | Updated: 4 March 2015 10:11 IST
Apple overtook Samsung to regain the top position in global smartphone sales in the fourth quarter, a market tracker said Tuesday.

The survey by Gartner found Apple grabbed a 20.4 percent share of smartphone sales to end users, boosted by the introduction of its large-screen iPhones. The California giant sold some 74.8 million handsets, the survey found.

South Korea's Samsung meanwhile saw its share tumble to 19.9 percent, as its smartphone sales dropped to 73 million units.

Other surveys showed Apple and Samsung in a virtual tie, but Gartner showed a clear lead for the US firm.

Advertisement

"Samsung continues to struggle to control its falling smartphone share, which was at its highest in the third quarter of 2013. This downward trend shows that Samsung's share of profitable premium smartphone users has come under significant pressure," said Gartner analyst Anshul Gupta.

Advertisement

Gartner analyst Roberta Cozza said Apple is dominating the premium phone market and Chinese manufacturers gaining an increasing share of the market for low-cost handsets.

Cozza added that Samsung needs "a solid ecosystem of apps, content and services unique to Samsung devices" to gain loyalty and make inroads in the higher end.

Advertisement

Samsung this week unveiled its new Galaxy S6, its flagship device aimed at competing with the iPhone 6 (Review | Pictures), as well as a new Galaxy S6 Edge "phablet" which takes aim at the iPhone 6 Plus (Review | Pictures).

Gartner reported global smartphone sales rose 28.4 percent in 2014 to 1.2 billion units, and represented two-thirds of global mobile phone sales.

Advertisement

China's Lenovo which acquired US-based Motorola last year was the third largest vendor both in the fourth quarter and the full year, with fellow Chinese maker Huawei in fourth place.

China's Xioami grabbed the number five spot in the final three months of the year, but South Korea's LG held that position for full-year sales.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Further reading: Apple, Mobiles, Samsung, Smartphones, Gartner
Advertisement

Related Stories

Popular Mobile Brands
  1. Airtel-Perplexity Free Offer Now Requires a Card to Continue
  2. OnePlus Pad Go 2 Review
  3. iQOO Z11 Turbo Design Teased; Specifications Leaked
  4. Oppo Reno 15 Pro Mini Confirmed to Launch in India Alongside These Models
  5. Realme Narzo 90x 5G Sale in India Begins Today
  6. Huawei Nova 15 Series With Kirin Chips, Up To 6,500mAh Batteries Launched
  7. OnePlus Turbo Visits Geekbench With This Snapdragon Chipset
  8. Asus VM670KA AiO All-in-One Desktop PC With 27-Inch Display Launched in India
  9. Xiaomi 17 Ultra to Launch in a 'Starry' Green Shade in China on This Date
  1. Realme Narzo 90x 5G Sale in India Begins Today: Price, Offers
  2. Blue Origin Launches First Wheelchair User to Space and Back
  3. Planet-Eating Stars Offer a Glimpse Into Earth’s Fate as the Sun Nears Its Final Stages
  4. New Ionic Liquid Breaks Stability Barrier for Perovskite Solar Cells
  5. Yann LeCun Sets Up Advanced Machine Intelligence AI Startup After Announcing Departure From Meta
  6. Nayanam Now Available For Streaming Online: What You Need to Know About This Psychological Thriller Online
  7. Kaya-Chan Isn’t Scary OTT Release Details: Know Where to Watch This Anime Horror-Comedy Series Online
  8. Samsung Galaxy S25 Series Gets One UI 8.5 Beta 2 Update in India With New Improvements, Bug Fixes
  9. Oppo Pad Air 5 Display, Battery Upgrades Confirmed Ahead of December 25 Launch in China
  10. OpenAI Upgrades ChatGPT With Adjustable Personality Traits, Response Styles
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.