'Game of War' Mobile Game Maker Looking at $3 Billion Valuation: Report

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By Reuters | Updated: 17 July 2014 12:25 IST

Machine Zone Inc, the developer of popular mobile game "Game of War: Fire Age," is in talks with JPMorgan Chase & Co to raise funding that could value the company at more than $3 billion, the Wall Street Journal reported, citing people familiar with the matter.

The expected valuation would make the Palo Alto, California-based company one of the biggest startups in the world in terms of market cap, the report said.

Machine Zone is expected to raise about $250 million in a private placement, Bloomberg News reported, citing a person with knowledge of the company.

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The company, launched in 2008 as a dating app developer, renamed itself as Machine Zone in 2012 and shifted its strategy to focus on mobile games, according to the Journal.

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"Game of War" is known for its built-in translator that helps multiple players across the world interact online without language barriers.

Machine Zone is trying to raise private funding months after a weak market debut by mobile game developer King Digital Entertainment Plc, dashing hopes that its coming-out party could revive investor interest in the mobile gaming industry.

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King's IPO price of $22.50 valued the company at about $6 billion.

© Thomson Reuters 2014

 

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