Microsoft Corp has thought up another way to attract potential customers to its cloud computing service: deterrent against patent trolls.
Companies new to the cloud are vulnerable to non-practicing entities, which do not make any products themselves but use their arsenal of broad technology patents to sue other firms in order to extract royalties or a cash settlement.
The new offering could appeal to companies new to the cloud arena, needing a service such as Microsoft's Azure to store their data or host their mobile app.
It was not clear that it alone would be enough to draw customers away from the market leader, Amazon.com Inc's Amazon Web Services.
Under a plan unveiled on Wednesday, Microsoft said customers of its cloud service could rely on any of 10,000 Microsoft patents free of charge to deter legal threats against them.
The Redmond, Washington-based company also said it would extend its existing promise to defend any customers sued over Azure to include the freely available or 'open source' technology incorporated into its cloud service.
The protection is designed to appeal to an automaker, for instance, which may have car-related patents but has no such cover for its mobile apps and other cloud-based products, making it a target.
"They haven't had years to build up that patent portfolio," said Julia White, Microsoft corporate vice president, in an interview. "Cloud innovation is far too important to be stifled by lawsuits."
© Thomson Reuters 2017
Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.
Samsung Galaxy Watch 9 (44mm, LTE)
Starts from ₹44,999
Samsung Galaxy Watch 9 (40mm, LTE)
Starts from ₹37,999
Samsung Galaxy Watch 9 (40mm)
Starts from ₹37,999
Haier M70 Mini LED 65-inch
Starts from ₹74,990
CMF Buds Neo True Wireless Stereo (TWS) Earphones
Starts from ₹2,199
Xiaomi TV FX Mini LED 65
Starts from ₹64,999
IFA 2026: Lenovo Unveiled New IdeaPad, Yoga and ThinkBook Laptops
IFA 2026: Nvidia RTX Spark PCs, Local AI Tools Announced With October Launch Planned
Luna Band Now Available Globally: Check Price in India, Specifications and Features