Micromax's Yu Yureka Sale on Thursday to See 25,000 Phones Up for Grabs

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By NDTV Correspondent | Updated: 12 February 2015 16:36 IST
25,000 units of Micromax's Yu Yureka smartphone will be made available to purchase on Thursday. It is the fifth flash sale of the smartphone, and kicks off at 2pm IST on Amazon India for registered users.
Update: Yu has announced that the 25,000 units made available on Thursday went out of stock in 4 seconds. Registrations for the February 19 sale begin at 5pm IST.

Yu announced the number of units going on sale in a tweet on Tuesday. Notably, this is the first flash sale that will see 25,000 units of the Yureka smartphone going up for sale in India.

The last flash sale saw 15,000 units of Yureka smartphone going out of stock in 4 seconds while the third flash sale of saw 10,000 smartphones going out of stock in 3 seconds.

The second flash sale saw 15,000 units being grabbed in just 4 seconds, much like the last sale. The first flash sale that had seen 10,000 units go out of stock in 3 seconds also saw a lot of controversy with site glitches including incorrect price listings and allegations the company actually made only 3,000 units available for sale.

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Last week, Micromax's Yu Yureka started receiving its first OTA (over-the-air) update that brought bug fixes. Notably, it was an incremental update and added security fixes, improvements for proximity sensor and dual-SIM functionality.

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Priced at Rs. 8,999, Micromax's Yu Yureka (Review | Pictures) offers some rather impressive specifications at the price. The dual-SIM smartphone features Cat. 4 4G LTE connectivity, and runs Cyanogen OS 11 based on Android 4.4.4 KitKat. It bears a 5.5-inch HD (720x1280 pixels) IPS display with Gorilla Glass 3; a 64-bit 1.5GHz octa-core Snapdragon 615 SoC (MSM8939); an Adreno 405 GPU; 2GB of RAM; a 13-megapixel Sony Exmor CMOS sensor rear camera with an f/2.2 aperture and flash; a front-facing 5-megapixel fixed-focus camera; 16GB of inbuilt storage expandable via microSD card (up to 32GB), and a 2500mAh Li-Po battery.

 
REVIEW
  • Design
  • Display
  • Software
  • Performance
  • Battery Life
  • Camera
  • Value for Money
  • Good
  • Good performance
  • Great camera
  • Highly customisable Cyanogen OS
  • LTE support
  • Bad
  • Average battery life
 
KEY SPECS
Display 5.50-inch
Processor Qualcomm Snapdragon 615
Front Camera 5-megapixel
Rear Camera 13-megapixel
RAM 2GB
Storage 16GB
Battery Capacity 2500mAh
OS Cyanogen OS 11
Resolution 720x1280 pixels
NEWS

For details of the latest launches and news from Samsung, Xiaomi, Realme, OnePlus, Oppo and other companies at the Mobile World Congress in Barcelona, visit our MWC 2025 hub.

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