Yahoo Reports Drop in Quarterly Profit as Revenue Rises on Search

Advertisement
By Agence France-Presse | Updated: 22 April 2015 09:28 IST
Yahoo reported Tuesday a 93 percent slide in quarterly profit from a year ago, while revenues rose modestly in disappointing quarterly results for the struggling Internet pioneer.

Net profit for the first quarter tumbled to $21.1 million from $312 million in the same period last year, amid what chief executive Marissa Mayer called "encouraging revenue growth" of eight percent.

Total revenue for the first three months of the year grew to $1.23 billion, led by gains in "search revenue," from ads linked to queries using Yahoo's search function.

Advertisement

But revenue and profit were both lower than Wall Street forecasts.

"Yahoo is amidst a multi-year transformation to return an iconic company to greatness," Mayer said in the earnings statement.

Advertisement

"This quarter, we saw encouraging revenue growth of eight percent, with display revenue growing a modest two percent and search growing 20 percent."

She said mobile revenues reached $234 million in the quarter, up 61 percent from a year ago.

Advertisement

The Internet giant will now focus on "accelerating" revenue growth "while managing our margins and costs," Mayer said.

She disclosed that Yahoo cut some 1,100 jobs in the past quarter, bringing the number of reductions to some 3,000 over the past three years.

Advertisement

Shareholder pressure
Yahoo has been under pressure from activist shareholders to deliver more value with lower costs and a narrower focus.

In the past quarter, expenses were sharply higher, due to increased product development spending, traffic acquisition costs and restructuring expenses.

But Mayer noted during the company's earnings call that "we are hard at work at monetizing our products to drive revenue."

The California group, which recently celebrated its 20th anniversary, has been undergoing a major reorganization since Mayer took the helm in 2012.

The efforts have included divestment of a large part of its stake in Chinese online giant Alibaba, along with a series of acquisitions.

Mayer spent more than $1 billion to acquire the blogging platform Tumblr to reach a younger market segment, and has made a push to focus more on mobile content and search.

Mayer said the company was looking at a way to "maximize value" of its stake in Yahoo Japan, believed to be worth several billion dollars.

But she said any change would come after "careful study."

In the past quarter, its search volume reached a five-year high, helped by a partnership with Mozilla, which made Yahoo the browser's default search engine.

The Mozilla agreement "is not only a high quality deal for us it is a profitable deal for us," Mayer said, adding that Yahoo "surpassed all expectations for new users and retention."

But Yahoo remains far behind search market leader Google, based on market surveys.

Yahoo and Microsoft last week updated their search partnership to allow more flexibility in searches and end Yahoo's exclusive sales force role with advertisers.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Further reading: Internet, Yahoo
Advertisement

Related Stories

Popular Mobile Brands
  1. These OnePlus Smartphones Could Receive the ColorOS 17 Update in India
  2. Redmi Note 17 Pro Max Listed on NBTC Website Ahead of Imminent Launch
  3. Samsung Galaxy Z Fold 8 Ultra Could Cost More Than Expected, Listing Suggests
  4. Tecno Camon 50 Ultra 5G Sale Begins in India Today
  1. Offline UPI Payments With NFC Support Could Launch in India Soon
  2. Samsung Galaxy S26 Ultra's Privacy Display Feature Gets a Major Upgrade in One UI 9 Beta
  3. OnePlus N6x Design, Colour Options Teased in New Marketing Material Ahead of Imminent Launch in India
  4. OnePlus 11, Nord 4, and Newer Models Tipped to Receive the Android 17-Based ColorOS 17 Update in India
  5. Redmi Note 17 Pro Max Appears on Thailand's NBTC Certification Database, Might Launch Soon
  6. Apple’s First Foldable iPhone Reportedly Appears in iOS 27 Beta Code With a Multi-Battery Setup
  7. X for Android App Undergoes Major Design Overhaul, Enhanced Performance and Reliability
  8. Samsung Galaxy Buds Able to Reportedly Skip Galaxy Unpacked Launch; Could Debut in October
  9. Dell Alienware 16X Aurora, Alienware 16 Area-51 and Alienware 18 Area-51 Launched in India: Price, Specifications
  10. Samsung Galaxy A55, Galaxy A35 One UI 9 Test Builds Reportedly Spotted Ahead of Android 17 Rollout
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.