Samsung Eyeing 5 Percent Rise in India Smartphone Market Share This Year

Samsung Eyeing 5 Percent Rise in India Smartphone Market Share This Year
Highlights
  • Last year we saw a 42 percent market share by value: Samsung
  • "The newly launched phones will further consolidate our market share"
  • Domestic smartphone industry was pegged at Rs. 80,000 crores in 2017
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South Korean technology major Samsung on Monday said it is eyeing a 5 percent rise in its overall market share in smartphones in the Indian market this year on the back of new launches. "Last year we saw a 42 percent market share by value and 37 percent by volume in overall smartphones (as per market research firm GfK). With new launches, we are sure that at an overall level, we would be able to gain around 5 percent share in 2018," Samsung India Senior Vice-President Mohandeep Singh told PTI in Mumbai.

The domestic smartphone industry was pegged at Rs. 80,000 crores in 2017, as per GfK. The company on Monday launched new phones in its Galaxy range - Galaxy J6, Galaxy J8, Galaxy A6, and Galaxy A6+, priced between Rs. 13,990 and Rs. 25,990. The Samsung Galaxy J6, Galaxy A6, and Galaxy A6+ are available to buy in the country from today, while the Galaxy J8 will be available from June 20 onwards.

The price segment of Rs. 10,000 to Rs. 20,000 is the largest in the country in terms of value and volume for smartphones, and is also the fastest growing category. This segment grew by 34 percent last year and within that, Samsung grew by 42 percent, according to GfK.

"With these phones that we are launching, we will further consolidate our share in this most important and fastest growing segment. These phones will give us competitive share against competition in the market," Singh said. He further said the adoption of smartphones is increasing in smaller towns due to low data costs and good 4G network.

  • REVIEW
  • KEY SPECS
  • NEWS
  • Variants
  • Design
  • Display
  • Software
  • Performance
  • Battery Life
  • Camera
  • Value for Money
  • Good
  • Great display quality
  • Sleek design
  • Excellent battery life
  • Bad
  • Below-average cameras
  • Lots of software bloat
  • Weak processor
Display 5.60-inch
Processor Samsung Exynos 7 Octa 7870
Front Camera 8-megapixel
Rear Camera 13-megapixel
RAM 3GB
Storage 32GB
Battery Capacity 3000mAh
OS Android 8.0
Resolution 720x1480 pixels
  • REVIEW
  • KEY SPECS
  • NEWS
  • Design
  • Display
  • Software
  • Performance
  • Battery Life
  • Camera
  • Value for Money
  • Good
  • Great battery life
  • Solid build quality
  • Bad
  • Low-resolution display
  • Lacks essential sensors
  • Slow fingerprint & face recognition
  • Mild focus hunting issues with camera
Display 6.00-inch
Processor Qualcomm Snapdragon 450
Front Camera 16-megapixel
Rear Camera 16-megapixel + 5-megapixel
RAM 4GB
Storage 64GB
Battery Capacity 3500mAh
OS Android 8.0
Resolution 720x1440 pixels
  • REVIEW
  • KEY SPECS
  • NEWS
  • Design
  • Display
  • Software
  • Performance
  • Battery Life
  • Camera
  • Value for Money
  • Good
  • Large high-quality sAMOLED screen
  • Good battery life
  • Lots of RAM and storage space
  • Bad
  • Heavy and bulky
  • Face recognition is flaky
  • Software bloat
  • Below-average cameras
Display 6.00-inch
Processor 1.6GHz octa-core
Front Camera 16-megapixel
Rear Camera 16-megapixel
RAM 6GB
Storage 64GB
Battery Capacity 3500mAh
OS Android 7.1.1
Resolution 1080x2220 pixels
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