Sony to sell its Tokyo 'birthplace' in a desperate bid to raise cash

Advertisement
By Agence France-Presse | Updated: 8 March 2014 10:35 IST
Sony said Friday it would sell properties at a prestigious Tokyo site where it had its headquarters for six decades, as the once-world beating firm struggles to repair its bottom line.

The company's 16.1 billion yen ($157 million) deal to sell the real estate to Sumitomo Realty and Development will be completed next month, it said.

The properties are in the Gotenyama area near the city's Shinagawa railway station, where land prices have been on the rise recently.

In 2007, the firm sold a portion of the site, moving its headquarters to the opposite side of Shinagawa station.

Advertisement

Sony started as Tokyo Tsushin Kogyo in 1946, the year after Japan's defeat in World War II. The following year it moved from a different site in the capital to the Gotenyama area, where it grew into a global player built on its groundbreaking Walkman and popular televisions.

Advertisement

A museum archiving Sony's epoch-making products will be one of its few remaining properties there.

The deal Friday comes after Sony said last year it was selling its US headquarters in Manhattan for $1.1 billion as it looks to recoup from four consecutive years of losses.

Advertisement

Sony and domestic rivals Panasonic and Sharp have faced severe competition from abroad in their hard-hit consumer electronics units and have been undergoing painful restructurings to move past years of losses.

Despite returning to profit in its latest fiscal year, Sony is braced for a $1.08 billion loss in the 12 months to March as it plans to cut 5,000 jobs and exit the stagnant PC market.

Advertisement

On Friday, Sony said the real-estate sale would not affect its earnings forecast for the current fiscal year.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. Realme 16 Pro Will Launch in India With This MediaTek Chip, Battery
  2. Honor Magic 8 RSR Porsche Design Launch Timeline Leaked
  3. iQOO Z11 Turbo Confirmed to Pack Snapdragon 8 Gen 5 SoC at This Price
  4. Possible Motorola Edge 70 Ultra Spotted on 3C Database With 90W Support
  5. Motorola Signature Series India Launch Set for Flipkart Reveal This Week
  6. Samsung's Galaxy Z TriFold Breaks in JerryRigEverything's Bend Test
  7. Asus Tipped to Start RAM Manufacturing Amid Global Shortage
  8. Honor Win, Win RT Debut With 10,000mAh Battery
  9. Xiaomi Watch 5 With an EMG Sensor Launched at This Price
  10. From iPhone 18 to Galaxy S26, Here are 2026's Upcoming Smartphones
  1. OpenAI, Anthropic Offer Double the Usage Limit to Select Users Till the New Year
  2. Samsung to Reportedly Start Manufacturing Its Next-Gen AI Memory Chip in 2026
  3. Honor Magic 8 RSR Porsche Design With Snapdragon 8 Elite Gen 5 SoC Could Launch in Early 2026
  4. BMSG FES’25 – GRAND CHAMP Concert Film Now Streaming on Amazon Prime Video
  5. Bridgerton Season 4 OTT Release Date: When and Where to Watch it Online?
  6. Nvidia Is Reportedly Acquiring AI Chip Designer Groq’s Assets for $20 Billion
  7. Honor Win, Win RT With 10,000mAh Battery, Snapdragon Chipsets Launched: Price, Specifications
  8. Samsung’s Galaxy Z TriFold Display Breaks in Bend Test, Raising Durability Concerns
  9. iQOO Z11 Turbo Price, Chipset, More Details Revealed Ahead of Launch: See Expected Features
  10. Disco Elysium - The Final Cut Is Free Right Now on Epic Games Store: How to Redeem
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.