Yu Yureka

  • Yu
  • 3,923 User Ratings
  • Last Updated: 19th October 2026
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Key Specs
  • Display 5.50-inch (720x1280)
  • Processor Qualcomm Snapdragon 615
  • Front Camera 5MP
  • Rear Camera 13MP
  • RAM 2GB
  • Storage 16GB
  • Battery Capacity 2500mAh
  • OS Cyanogen OS 11
Market Status Released
Release Date December 2014

Yu Yureka Review

  • Good
  • Good performance
  • Great camera
  • Highly customisable Cyanogen OS
  • LTE support
  • Bad
  • Average battery life

Micromax is India's top domestic smartphone vendor and has plenty of popular products on offer. Even so, it has a bit of a reputation for selling low-quality products and it knows that there are people who would simply never consider a Micromax phone over, say, a Samsung or a Sony. There are also dozens of other companies with very similar products, and any of them could easily become as successful. The company now wants products that will stand out and have strong individual identities - and that means making some bold moves. The result is Yu Televentures, an all-new subsidiary company which will develop and sell smartphones aimed at the youth market. Yu will target tech-savvy but budget-conscious buyers, and is banking on catchy names and slogans with "attitude". Interestingly, these phones will only be available online. The company also talks up an "ecosystem of connected devices" and a "differentiated user experience".

Yu Yureka Summary

Yu Yureka mobile was launched in December 2014. The phone comes with a 5.50-inch touchscreen display offering a resolution of 720x1280 pixels at a pixel density of 267 pixels per inch (ppi). Yu Yureka is powered by a 1.5GHz octa-core Qualcomm Snapdragon 615 processor. It comes with 2GB of RAM. The Yu Yureka runs Cyanogen OS 11 and is powered by a 2500mAh removable battery.

As far as the cameras are concerned, the Yu Yureka on the rear packs 13-megapixel camera. It sports a 5-megapixel camera on the front for selfies.

Yu Yureka is based on Cyanogen OS 11 and packs 16GB of inbuilt storage that can be expanded via microSD card (up to 32GB). The Yu Yureka is a dual-SIM (GSM and GSM) mobile that accepts Micro-SIM and Micro-SIM cards. The Yu Yureka measures 154.80 x 78.00 x 8.80mm (height x width x thickness) and weighs 177.00 grams. It was launched in Moonstone Grey colour.

Connectivity options on the Yu Yureka include Wi-Fi 802.11 b/g/n, GPS, Bluetooth v4.00, FM radio, 3G, and 4G (with support for Band 40 used by some LTE networks in India). Sensors on the phone include accelerometer, ambient light sensor, gyroscope, and proximity sensor.

As of 19th October 2026, Yu Yureka price in India starts at Rs. 3,999.

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Yu Yureka Price in India

Yu Yureka price in India starts from ₹ 3,999. The lowest price of Yu Yureka is ₹ 3,999 at Amazon on 19th October 2026.

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Yu Yureka Full Specifications

General
Alternate names AO5510
Brand Yu
Model reka
Price in India ₹3,999
Release date December 2014
Form factor Touchscreen
Dimensions (mm) 154.80 x 78.00 x 8.80
Weight (g) 177.00
Battery capacity (mAh) 2500
Removable battery Yes
Colours Moonstone Grey
Display
Screen size (inches) 5.50
Touchscreen Yes
Resolution 720x1280 pixels
Pixels per inch (PPI) 267
Hardware
Processor 1.5GHz octa-core
Processor make Qualcomm Snapdragon 615
RAM 2GB
Internal storage 16GB
Expandable storage Yes
Expandable storage type microSD
Expandable storage up to (GB) 32
Camera
Rear camera 13-megapixel
Rear flash Yes
Front camera 5-megapixel
Software
Operating system Cyanogen OS 11
Connectivity
Wi-Fi Yes
Wi-Fi standards supported 802.11 b/g/n
GPS Yes
Bluetooth Yes, v 4.00
NFC No
Infrared No
USB OTG No
Headphones 3.5mm
FM Yes
Number of SIMs 2
Wi-Fi Direct No
Mobile High-Definition Link (MHL) No
SIM 1
SIM Type Micro-SIM
GSM/CDMA GSM
3G Yes
4G/ LTE Yes
Supports 4G in India (Band 40) Yes
SIM 2
SIM Type Micro-SIM
GSM/CDMA GSM
3G Yes
4G/ LTE Yes
Supports 4G in India (Band 40) Yes
Sensors
Compass/ Magnetometer No
Proximity sensor Yes
Accelerometer Yes
Ambient light sensor Yes
Gyroscope Yes
Barometer No
Temperature sensor No
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Yu Yureka User Review and Ratings

3.3★ 3,923 ratings &
3,923 reviews
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