Ola Cabs Launches Services in Nagpur

Ola, said to be India's most popular mobile app for cab booking, has launched its services in Nagpur - making it the fourth city in Maharashtra after Mumbai, Pune and Nashik.

Ola, (formerly Ola Cabs) has over 37,000 cars available across 20 cities, which it claims makes it the largest as well as the fastest growing cab booking app in India. Customers can book cabs through the Ola for Android, iOS and Windows or by making a phone call, the company said in a statement.

"We are very happy to launch our app in Nagpur that will offer a great travel experience to commuters here... We are excited that the city of Nagpur will now benefit from this technology," said, Anand Subramanian, Director - Marketing Communications at Ola.

"With the mobile app, people of the city can now book, track and even ride cashless," he said adding, driver-partners in Nagpur who shall be on the Ola platform shall also benefit from this service.

Most drivers are young and entrepreneurial and the Ola app can have a significant revenue impact with drivers in similar cities seeing an increase of as much as 40 percent once they sign up with Ola, Subramanian said.

Ola has over 120 cabs signed up in Nagpur and plans to increase the number of cabs on its platform to 500 within the next 6 months, he said.