| key specs |
| Display | 40.00-inch | 43.00-inch |
| Screen Type | LED | LED |
| Dimensions | 924 mm x 540 mm x 57 mm | 977 mm x 575 mm x 80.8 mm |
| Smart TV | No | Yes |
| Resolution Standard | Full-HD | Full-HD |
| OS | - | WebOS |
| general |
| Brand | Sony | LG |
| Model | 40 Inch LED Full HD TV (KDL-40W700C) | 43 Inch LED Full HD TV (43LJ554T) |
| Model Name | KDL-40W700C | 43LJ554T |
| Display Size | 40 inch | 43 inch |
| Screen Type | LED | LED |
| Color | Black | Black |
| Smart TV | No | Yes |
| Series | Bravia | Smart |
| Launch Year | 2015 | 2018 |
| Resolution Standard | Full-HD | Full-HD |
| Resolution (pixels) | 1920x1080 | 1920x1080 |
| 3D | - | No |
| Curve TV | - | No |
| dimensions |
| Width x Height x Depth (without stand) | 924 mm x 540 mm x 57 mm | 977 mm x 575 mm x 80.8 mm |
| Weight (without stand) | 8.8 kg | 8.3 kg |
| Width x Height x Depth (with stand) | 924 mm x 579 mm x 179 mm | 977 mm x 615 mm x 187 mm |
| Weight (with stand) | 17.4 kg | 8.4 kg |
| connectivity features |
| No of HDMI Port | 4 | 2 |
| No of USB Port | 2 | 1 |
| Wi-Fi Type | Built-in Wi-Fi | - |
| Built In Wi-Fi | Yes | Yes |
| Ethernet (RJ45) | 1 | 1 |
| Analog Audio Input | Yes | Yes |
| Audio Out | 1 Side / Hybrid with HP | - |
| RF Connectivity Input | 1 (Bottom) | 1 |
| Component In (RGB Cable) | Component Video Y / Pb / Pr Inputs: 1 Rear / Hybrid | Component In Y, Pb, Pr Plus Audio: 1 |
| audio features |
| Number of Speakers | 3 | 2 |
| Speaker Type | Full Range | 2 Ch Speaker |
| Sound Technology | Dolby Digital, Dolby Digital Plus, Dolby Pulse | Dolby Digital Decoder, DTS Decoder |
| Speaker Output RMS | 10 W x 2 W | 20 W |
| Supported Audio Formats | - | AC3 Dolby Digital, EAC3, HE-AAC, AAC, MP2, MP3, PCM, DTS, DTS-HD, DTS Express, WMA |
| power features |
| Power Consumption | 68 W, 0.5 W (Standby) | 55 W, 0.3 W (Standby) |
| video features |
| Picture Engine | X - Reality Pro | - |
| Picture in Picture (PIP) | Yes | - |
| Picture And Picture (PAP) | Yes | - |
| View Angle | 178 Degree | - |
| Aspect Ratio | 16:09 | 16:9, Original, 4:3, Zoom, Vertical Zoom, All Direction Zoom |
| Refresh Rate (Hz) | 200 | 50 |
| remote control features |
| RF Capable | Yes | Yes |
| Battery Type | AAA | - |
| Touch Remote | - | No |
| smart tv features |
| Supported App - Youtube | - | Yes |
| Supported App - Netflix | - | Yes |
| Operating System | - | WebOS |