Struggling BlackBerry sells its US office

Advertisement
By Press Trust of India | Updated: 15 March 2014 14:25 IST

Faced with mounting losses and unsold inventory, struggling smartphone maker BlackBerry has sold its US office in Texas to Brookfield Property Group as it seeks to rationalise costs.

Financial details of the transaction were not disclosed.

Advertisement

"We can confirm that Brookfield Property Group has purchased BlackBerry's Irving, Texas campus property.

BlackBerry will continue to be a tenant on the campus," a BlackBerry spokesperson told PTI.

The move is being seen as a part of the Canadian handset maker's broader efforts to conserve cash and fund turnaround efforts amid intense competition from Apple and Google's Android operating system-based smartphones.

Waterloo, Ontario-based BlackBerry had bought the upscale Riverside Commons six-building complex in 2009.

Advertisement

Brookfield is an alternative asset manager focussed on property, renewable energy, infrastructure and private equity with over $175 billion (Rs. 10,72,000 crores approximately) in assets under management. It has eight corporate offices globally, including one in India.

Once a leader in the global smartphone market, BlackBerry has lagged behind competitors Samsung and Apple and lost market share steadily.

Advertisement

For the quarter ended November 30, it posted a net loss of $4.4 billion (Rs. 26,960 crores approximately) compared with a loss of $965 million (Rs. 5,910 crores approximately) in the year-ago period.

The loss includes a non-cash, pre-tax charge against inventory and supply commitments of approximately $1.6 billion (Rs. 9,800 crores approximately) during the reported quarter.

Advertisement

The pile up was mainly on account of unsold BlackBerry 10 devices, launched last year with much fanfare.

BlackBerry started a programme in 2012 to streamline operations and increase efficiency. Among other things, the company sought to optimise its manufacturing footprint and outsource global repair services and reduce its workforce.

BlackBerry said it would cut 4,500 positions to bring the total workforce to approximately 7,000 full-time global employees.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. These Old Galaxy Flagships Are Getting the Stable One UI 9 Update
  2. iPhone Duo Screen Repair Costs Almost as Much as an iPhone 18 Pro
  3. Redmi K100 Could Launch Soon at This Price: See Expected Specifications
  1. PS Plus Game Catalogue Will Add Mafia: The Old Country, Mycopunk, The Midnight Walk and More in October
  2. Oppo Wide-Folding Phone Key Display Features Tipped Ahead of Launch: Expected Specifications
  3. Google Play Store ‘Shop Devices’ Feature Goes Live in India With Pixel Phones and Accessories
  4. US Crypto Scam Crackdown Brings 241 Website Shutdowns by FBI, Brooklyn DA
  5. Logitech Starts Local Manufacturing in India, Products to Roll Out From Manesar Plant
  6. OnePlus Ace 7, Ace 7 Pro Listed on Google Supported Devices List Ahead of Launch
  7. iPhone Duo Screen Repair in India Costs Almost as Much as an iPhone 18 Pro
  8. DoT Mandates Caller Name Presentation for 5G and 4G Networks From Next Month
  9. iQOO Pad Pro 8.8 Launch Teased; Confirmed to Feature 9,020mAh Battery
  10. Oppo Reno 17 Design Spotted in Leaked Hands-On Image; Oppo Reno 17 Pro Unlikely to Launch in India
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.