BlackBerry in Software Deal With Ford, First With an Automaker

Advertisement
By Reuters | Updated: 1 November 2016 09:55 IST
Highlights
  • BlackBerry currently sells its technology to auto industry suppliers
  • Hopes to expand use of BlackBerry's software in Ford vehicles
  • Ford is ramping up its driverless vehicle efforts

BlackBerry Ltd has signed a deal to work directly with Ford Motor Co to expand the carmaker's use of its QNX secure operating system, the Canadian technology company said on Monday, as Ford develops increasingly automated vehicles.

The deal with Ford is the first BlackBerry has done directly with a major automaker, though it currently sells its technology to auto industry suppliers.

Advertisement

The company is betting its future on expanding sales of software products, including to automakers and other manufacturers, after largely ceding the smartphone market to rivals including Apple, Alphabet's Google and Samsung.

Panasonic Automotive currently uses QNX software in the Sync 3 infotainment console that it supplies to Ford.

Advertisement

BlackBerry is hoping the new deal will expand use of BlackBerry's software in Ford vehicles as the two companies identify other systems where it might be used.

"We can form the basis of the entire vehicle all the way from autonomous drive through to infotainment," John Wall, the head of BlackBerry's QNX unit, said in a phone interview.

Advertisement

Ford is ramping up its driverless vehicle efforts and plans to offer a fully automated vehicle for commercial ride-sharing in 2021, it announced in August.

QNX's software is certified for use in autonomous driving and active safety systems, according to Wall.

Advertisement

"In the initial engagements you can think of an expansion into the cockpit; telematics, infotainment, cluster," Wall said.

BlackBerry and Ford declined to say how QNX might be rolled out into new systems or discuss financial terms of the deal.

A dedicated team of QNX engineers based in Ottawa and Waterloo will work with Ford to expand the carmaker's use of the Neutrino industrial operating system, as well as an overarching programme that can control other operating systems and related security technology, BlackBerry said. "We're providing the plumbing for the vehicle that is both robust and safe and secure to allow the customers to build their applications on top of that," Wall said.

Dan Dodge, who founded QNX in 1982, and stayed on after BlackBerry bought the company in 2010, left QNX at the end of 2015. Bloomberg reported in July that Apple hired him as part of its own self-driving plans.

© Thomson Reuters 2016

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Further reading: BlackBerry, Ford, Driverless, Mobiles, Apps
Advertisement

Related Stories

Popular Mobile Brands
  1. Here's When the Motorola Edge 70 Pro+ Will Launch in India
  2. Vivo Y600 Turbo Launched With 9,000mAh Battery at This Price
  3. Xiaomi 17T, Xiaomi 17 Pro Price, Storage Variants Leak Ahead of Launch
  4. Xiaomi Smart Band 11 Active Bags Multiple Certifications Ahead of Debut
  1. Vivo Y600 Turbo Launched With 9,000mAh Battery, Snapdragon 7s Gen 4 SoC: Price, Specifications
  2. Apple's AI-Powered Health Coach Said to Face Delay, Might Arrive After watchOS 27 Release
  3. Motorola Edge 70 Pro+ India Launch Date Announced; Periscope Telephoto Rear Camera Confirmed
  4. Xiaomi 17T, Xiaomi 17 Pro Price, Storage Configurations Leak Ahead of Global Launch
  5. Xiaomi Smart Band 11 Active Reportedly Sighted on IMDA, NCC Certification Sites Ahead of Launch
  6. New Black Hole Study Suggests Singularities May Not Exist
  7. Bhishmar (2026) Now Streaming Online: What You Need to Know About This Malayalam Action Drama
  8. Hayagrriva OTT Release: Where to Watch Dhanveerrah’s Sci-Fi Crime Mystery Thriller Online
  9. Aida: The Movie Out on OTT: Know Where to Stream This Spanish Comedy Tribute Online
  10. NASA Just Released One of the Most Detailed Maps of the Night Sky Ever
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.