Twitter Move to Cut Off Meerkat Could Help It Grow: CEO

Advertisement
By Indo-Asian News Service | Updated: 16 March 2015 15:04 IST
Days after Twitter cut Meerkat - a new smartphone video live-streaming service - off from easily reaching the micro-blogging site's audience, the company said it was "grateful" to Twitter for helping jump-start the service.

"We would not be sitting here if it wasn't for Twitter. We need to be grateful for that," Meercat CEO Ben Rubin was quoted as saying by CNET during a Yahoo Tech event.

Meerkat has been the recent favourite of tech industry, exploding to more than 100,000 users since the app was launched in late February.

The service initially had a tight integration with Twitter, depending on Meerkat users to link their accounts to their Twitter followers.

Advertisement

But Twitter recently said it was cutting off Meerkat's ability to pull information from a user's collection of Twitter followers.

Advertisement

On the same day, Twitter officially announced the acquisition of Periscope, a Meerkat competitor.

"They worked very hard to build their graph. It's their house. We need to respect that and be the best guests we can be," Rubin, 27, said of Twitter.

Advertisement

Live video could become an important element for social networks, as people put more of their personal lives on the Internet.

There are also potential revenue opportunities as marketers look at how they can advertise with individualized video feeds.

Advertisement

He said it was never the intent to keep Meerkat dependent on Twitter, but that using Twitter seemed like the best way to "jump-start" the community.

Since Twitter cut off Meerkat, Rubin said the company has already started to move beyond its leaning on Twitter, though he didn't go into specifics.

 

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: Apps, Meerkat App, Twitter
Advertisement

Related Stories

Popular Mobile Brands
  1. The Conjuring: Last Rites Is Now Streaming Online: Know Where to Watch the Horror Movie
  2. Scientists Create Most Detailed Radio Map of Early Universe Using MWA
  1. Ryugu Samples Reveal Ancient Water Flow on Asteroid for a Billion Years
  2. Scientists Create Most Detailed Radio Map of Early Universe Using MWA
  3. Mayor of Kingstown Season 4 OTT Release: Know When, Where to Watch Jeremy Renner's Crime Drama
  4. Our Fault Is Streaming Now: Know All About This Gabriel Guevara and Nicole Wallace Starrer
  5. The Conjuring: Last Rites Is Now Streaming Online: Know Where to Watch the Latest Installment from the Horror Franchise
  6. Delhi Crime Season 3 OTT Release: Know When to Watch This Shefali Shah Thriller Series
  7. Vast Space to Launch Haven-1, the World’s First Private Space Station in 2026
  8. Atmospheric Carbon Dioxide Soars to 424PPM, Marking Biggest Yearly Jump Ever
  9. Black Hole Tears Star Apart, Sends Out Powerful Flares Six Months Later
  10. Shakthi Thirumagan OTT Release: When, Where to Watch Vijay Antony-Starrer Action Thriller Online?
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.