Nearly All Mobile Handsets Sold in the Country Are 'Made in India': CMR

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By Indo-Asian News Service | Updated: 1 November 2018 13:08 IST
Highlights
  • Domestic manufacturing of mobile phones saw increase in 3rd quarter
  • India's smartphones market recorded 29 percent sequential growth
  • Feature phone shipments during this period improved by 24 percent

Domestic manufacturing of mobile phones saw a significant increase in the third quarter of 2018, with almost 94 per cent of the handsets being made in the country, a new report from CyberMedia Research (CMR) has said.

According to CMR's India Mobile Handset Market Review Report, India's mobile handset market recorded 9 percent sequential growth during the quarter and smartphones grew sequentially by 29 percent.

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Feature phone shipments during this period improved by 24 percent while fusion phones witnessed a sequential decline of 41 percent.

"As of third quarter of 2018, local manufacturing has now seen a significant boost. Completely knocked down (CKD) level manufacturing constitutes almost half of the overall market. Smartphone brands like Oppo, Vivo, and Xiaomi have moved largely to surface-mount technology (SMT).

"Reliance Jio Phone also entered into SMT production in this quarter. Among domestic players, Lava has the major share in SMT production," said Prabhu Ram, Head-Industry Intelligence Group (IIG), CMR late Wednesday.

Meanwhile, CKD level manufacturing surpassed semi-knocked down (SKD) manufacturing in the third quarter of 2018.

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This quarter also saw aggressive launches by several smartphone players in the wake of the festive season.

According to Narinder Kumar, Lead Analyst, IIG-CMR, "Q3 2018 saw sharp growth in smartphones as well as feature phones".

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"The highly competitive smartphone market witnessed traction towards online sales supported by online sales with attractive discounts, buy back offers and financing schemes in October," Kumar added.

 

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Further reading: CMR, India
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