Apple fans: Company is more than Steve Jobs

Advertisement
By Associated Press | Updated: 7 June 2012 17:07 IST
Highlights
  • Apple fans and would-be customers seemed to agree that while Steve Jobs' charisma and innovative genius is one-of-a-kind, the company he built will survive without him.
 Apple fans and would-be customers seemed to agree that while Steve Jobs' charisma and innovative genius is one-of-a-kind, the company he built will survive without him.

On Wednesday night, after he resigned as CEO of the iconic gadget maker, Jobs was not the topic of conversation among shoppers, browsers or the blue-shirted employees at the Apple store on Manhattan's swanky Fifth Avenue across from Central Park.

On the display computers set up around the store, people scrolled through Facebook photos, looked up bank account balances and watched videos on YouTube. They weren't, from the looks of it, reading news stories about Jobs.

"Apple's created an identity for themselves that is well above and beyond Steve Jobs. People don't think of Steve Jobs when they think of Apple, they think of a sexy brand," said Jared Karlow, 23, who works in information technology for the financial services industry. "You could say the same thing about Microsoft. They have outlived Bill Gates."

Jobs resigned as CEO on Wednesday, saying he could no longer handle the job and would continue to play a leadership role as chairman of the board. He has been on medical leave since January. Apple's chief operating officer, Tim Cook, who has been filling in for Jobs, was named as CEO.

Karlow, 23, was shopping with his girlfriend, Maegan Tabbey, 21, on the evening that Jobs resigned. They didn't know about the news until told by a reporter. But both believe the company will be fine and that Jobs' role likely became less integral as the company grew.

"There are thousands of employees who do the work that brought Apple to where it is," Karlow said. "It's not just one man."

Added Tabbey: "My sister just bought a Mac laptop and I promise you she doesn't know who Steve Jobs is."

Apple may be known for its rabid fan base, but the company's creative genius lies in being able to attract a mass-market audience. These are the folks who may only vaguely know that Steve Jobs, the guy in the black mock turtlenecks, is the force behind the iPhone in their pocket or the iPad in their hands.

Walking out of an Apple store in Phoenix, Zanzucchi, 49, said he'd never heard of Jobs, and he didn't believe the CEO's departure would mean less innovation for the company.

"I don't know if he's the person who thought of it all," he said. "I'm sure he wasn't. I'm sure there's a host of people below him."

Unless prompted by a reporter, customers didn't seem to be discussing Jobs' departure in the Fifth Avenue Apple store. Instead, they were asking employees about the products and how much each cost. Business flowed as usual.

"He has so much charisma, I'm curious if they can keep it up because there is kind of this cult around him," said Selim Sevinc, 25, a medical student from Germany. But Sevinc said it was Apple's products - not Jobs - that influenced him to get an iPhone and switch from PCs to Macs.

"When Dell catches up, I would switch to Dell," he said. "Maybe."

In San Francisco, software engineer P.K. Kalyanraman said he was worried his Apple stock would decline in value.

"I think Steve Jobs has been a shadow figure for the last 1 1/2 to 2 years now with his health problems, so I still feel like the company will function perfectly fine without Steve Jobs for at least a few more years," he said.

But, he added, "how they progress into new technology and how they keep up with the market is what we've got to look for in the new person who comes in over there."

The biggest Apple fans certainly felt Jobs' departure.

Seanmichael Rodgers, 35, was saddened. He made his way to the Fifth Avenue store after work, after reading the news on his iPad 2 while on a break.

"I just want to be close to him," he said with a laugh. He sat on the plaza in front of the store and played Words With Friends, a Scrabble-like game, on the Apple tablet computer.

When asked why he didn't invite anyone to come with him, he said, "I didn't really think it was a moment to share."

Besides being an Apple fan, he also worked at the company's Fifth Avenue store four years ago, for six months. He now designs closets in people's apartments. Rodgers said Jobs "envisioned how we can use devices to enhance our lives."

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: Apple, Steve Jobs
Advertisement

Related Stories

Popular Mobile Brands
  1. Flipkart Big Billion Days Sale Date Revealed, Will Compete With Amazon Sale
  2. Amazon Great Indian Festival 2025 Sale Will Begin on This Date
  3. Samsung Galaxy S25 FE Launched With Exynos 2400 SoC: See Price
  4. Jio Announces Rs. 349 Celebration Plan With Free Vouchers Worth Rs. 3,000
  5. Samsung Launches Galaxy Tab S11 Series With Galaxy AI, These Features
  6. Oppo F31 Series Price, India Launch Timeline, Colours, Features Leaked
  7. Tecno Pova Slim 5G India Launch Today: All You Need to Know
  8. Huawei Mate XTs Triple Folding Smartphone With Kirin 9020 Chipset Launched
  9. Top OTT Releases of the Week (Sept 1 - Sept 7): Know What to Watch
  1. Lunar Eclipse September 2025: Know Who Will Get to See the Blood Moon on September 7
  2. Kammattam is Now Streaming on ZEE5: All You Need to Know
  3. OpenAI Expands Projects in ChatGPT to All Users, Adds New Memory Control Feature
  4. Huawei Mate XTs Tri-Fold Smartphone Launched With Kirin 9020 Chip, 5,600mAh Battery
  5. Big Boss Telugu 9 OTT Release: When, Where to Watch Nagarjuna-Starring Show Online?
  6. Ukraine’s Parliament Backs Draft Law to Legalise, Tax Crypto and Virtual Assets
  7. Oppo F31 Series Price Range, India Launch Timeline, Colour Options Leaked; Said to Include 7,000mAh Battery
  8. Oppo Reno 14 FS 5G Launched With Snapdragon 6 Gen 1 Chip, 6,000mAh Battery
  9. Marvel's Wolverine Will Reportedly Get a New Trailer at Sony's Next State of Play Event This Month
  10. Google's Material 3 Expressive Design Expands to More Pixel Devices, Battery Health Improves With September Pixel Drop
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.