Pinterest brings Hindi language support for Indian users

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By Robin Sinha | Updated: 19 March 2014 17:57 IST

Pinterest, a visual bookmarking and sharing platform, has announced an update specifically for Indian users - language support for Hindi - as a part of its app update for Android and iOS. Other languages supported in the newly updated app and website include Thai, Malay, Vietnamese, Romanian, Hungarian and Greek.

With the update, Pinterest users from India can browse through the website and app using the Hindi language. Users need to visit the 'profile settings' tab to change the language.

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The Pinners can also make use of the additional 'Secret boards' that were recently launched by Pinterest. "During the holidays, we gave everyone a few more secret boards so people had a place to plan their gift lists and holiday surprises. Since then, we've heard all sorts of interesting ways Pinners are using secret boards, so we've decided to give you as many as you'd like!" explains the Pinterest Blog.

Last year, Pinterest was rated more popular than Twitter in the US as per a study. The photo pin-up site spiked up in popularity, according to the Pew Research Center survey that polled 1,445 Internet users aged 18 and older. About 21 percent of respondents said they employ the service, up sharply from 15 percent in a similar survey conducted a year ago.

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Twitter ranks higher than Pinterest in terms of engagement, however: 46 percent of users surveyed go onto the online messaging service daily, versus 23 percent for Pinterest. The figure was 22 percent for LinkedIn and 18 percent for Twitter, holding roughly steady from a year ago. About 29 percent of the blacks surveyed by Pew made use of Twitter, well above 16 percent for whites and Hispanics, the study showed.

 

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