Walmart Unveils Membership Service Rivalling Amazon Prime With Free Delivery, No Lines

Touted as a rival to Amazon's Prime subscription, Walmart's new loyalty program will cost $98 a year or $12.95 a month.

Advertisement
By Reuters | Updated: 1 September 2020 18:00 IST
Highlights
  • Walmart was offering a similar service called "Delivery Unlimited"
  • Walmart Plus members to have access to same-day delivery on 160,000 items
  • To qualify, orders must be at least $35

Using the Walmart app, Walmart Plus members will be able pay without having to wait in line

Walmart on Tuesday unveiled the perks of its new membership program, Walmart Plus, which will grant subscribers unlimited free delivery, fuel discounts and no checkout lines.

Touted as a rival to Amazon's Prime subscription, Walmart's new loyalty program will cost $98 (roughly Rs. 7,200) a year or $12.95 (roughly Rs. 1,000) a month. It will become available to all US-based customers on September 15.

Advertisement

Amazon Prime, which offers US shoppers fast shipping, streaming video and other services, costs $119 (roughly Rs. 8,677) a year or $12.99 (roughly Rs. 1,000) a month.

"We are a company committed to meeting our customers' needs," said Janey Whiteside, chief customer officer at Walmart. "We've designed this program as the ultimate life hack for them."

Advertisement

The service aims to both attract new customers and turn existing ones into even more loyal shoppers, Whiteside said.

Members will have access to same-day delivery on more than 160,000 items from toys to groceries. To qualify, orders must be at least $35 (roughly Rs. 2,600).

Advertisement

Walmart was already offering a similar service called "Delivery Unlimited," which allowed an unlimited number of deliveries for a yearly or monthly fee. Members of this service will automatically become Walmart Plus members.

The Bentonville, Arkansas-based retailer has also invested in services like curbside pickup and next-day and two-day delivery.

Advertisement

Using the Walmart app, Walmart Plus members will be able to scan their purchases as they shop and pay without having to wait in line. Additionally, members can save up to 5 cents (roughly Rs.37) a gallon at nearly 2,000 Walmart, Murphy USA and Murphy Express fuel stations.

On Thursday, Walmart said it was joining Microsoft in a bid for social media company TikTok's US assets as it also seeks to expand its advertising business.

© Thomson Reuters 2020


Is this the end of the Samsung Galaxy Note series as we know it? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.

Affiliate links may be automatically generated - see our ethics statement for details.
 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Further reading: Walmart, Amazon Prime, Delivery
Advertisement

Related Stories

Popular Mobile Brands
  1. Redmi Turbo 5 India Launch Timeline, Key Features Leaked
  2. Lenovo Legion Y70 (2026) With 8,000mAh Battery Arrives at This Price
  3. Xiaomi 17 Max Reportedly Spotted on Geekbench Ahead of May 21 Launch
  4. Google's Android XR Glasses With Gemini AI to Launch Later This Fall
  5. Xiaomi 17T Series Retail Listing Reveals Pricing and Specifications
  6. Samsung Galaxy S27 Pro Tipped to Launch With Compact Design, Ultra Features
  7. Here's How the Oppo Reno 16 Series Will Look
  8. Google IO 2026: Here's Everything That Was Announced During the Event
  9. Google I/O 2026: AI Agents in Search to Deliver Smarter Personalised Results
  10. Google Is Rebuilding Search Around AI, Agents, and Gemini
  1. Motorola Razr Fold Goes on Sale in India With Snapdragon 8 Gen 5 SoC, Triple 50-Megapixel Cameras: Price, Offers
  2. Xbox Launches Player Voice Feedback Portal, Fans Say Bring Back Xbox Exclusives
  3. Fortnite Returns to App Store for iPhone, iPad Globally After Apple-Epic Legal Battle
  4. WhatsApp for iOS Gets Redesigned Media Share Sheet to Make Sharing Photos Easier: Report
  5. Lenovo Legion Y70 (2026) Launched With 8,000mAh Battery, 50-Megapixel Camera: Price, Specifications
  6. Google I/O 2026: Ask YouTube Brings Conversational Search for AI-Powered Video Discovery
  7. Who Is Andrej Karpathy, the Renowned AI Researcher Who Joined Anthropic?
  8. Satan: The Dark Locks Now Streaming Online: Everything You Need to Know About Plot, Cast, and More
  9. Sony 1000X The Collexion Launched With DSEE Ultimate, Up to 24 Hours Battery Life as 1000X 10-Year Anniversary Headphones
  10. Google I/O 2026: AI Agents in Search to Deliver Smarter Personalised Results
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.