Microsoft Today Doesn't Have Good Flagship Smartphones, Admits Nadella

Advertisement
By Ketan Pratap | Updated: 22 July 2015 13:35 IST
Microsoft reported its biggest ever quarterly net loss of worth $3.2 billion (roughly Rs. 20,357 crores), citing the write-down of recently-acquired Nokia unit, and falling demand for its Windows operating system. Microsoft's mobile business lately has also been going through a major transition as the company announced it will cut 7,800 jobs alongside confirming plans to reorganise the Windows Phone unit.

Microsoft's CEO, Satya Nadella, during an earnings call (via Neowin) discussed plans to offer premium or high-end Windows Phone to consumers soon. Talking about flagship smartphone, Nadella admitted that Microsoft still don't have good devices. He said, speaking in context of the flagship segment, "In which we don't today have good devices." Nadella however was confident that with restructured plans for mobile business, the company can turn its fortunes.

Further, he again stressed that Microsoft will launch one or at most two models each year in three different categories catering to affordable segment, business customers, and premium end or the flagship segment.

Last week, Nadella in an interview talked about the company's plans for Windows Phones in depth. He stressed that despite recent announcements the company was still focused on its mobile-first strategy, and in fact, the Windows 10 free upgrade offer was meant to boost the Windows Phone platform.

Advertisement

Soon after announcing restructuring plans for its phone business, Microsoft had confirmed that it would announce "premium Lumias designed for Windows 10" soon. Preliminary leaks have suggested that Microsoft is working on two high-end Lumia handsets codenamed 'Cityman' and 'Talkman', and both the smartphones are said to be targeted at the premium segment.

Advertisement

Looking at Microsoft's phone launches this year, the Redmond giant has largely focused on budget to mid-range segment announcing the Lumia 430 Dual SIM, Lumia 435, Lumia 532, Lumia 535, Lumia 540, Lumia 640 and Lumia 640 XL.

Recently, Microsoft India was reportedly rolling out an OTA (over-the-air) update for select Lumia handsets that enabled 4G connectivity option on these devices.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. Stranger Things Season 5 OTT Release Date: Know When and Where to Watch it Online
  2. One Piece: Into the Grand Line OTT Release Date Revealed: What You Need to Know
  3. Hubble Observes Massive Stellar Eruption from EK Draconis, Hinting at Life's Origins
  1. Hubble Observes Massive Stellar Eruption from EK Draconis, Hinting at Life’s Origins
  2. Scientists Detect Hidden Magnetic Waves That Could Explain the Sun’s Mysterious Heat
  3. Scientists Propose Space-Based Carbon-Neutral Data Centres for Sustainable Computing
  4. SpaceX Falcon Heavy Launch of Private Griffin Moon Lander Pushed to 2026 Amid Testing Phase
  5. Russian Cosmonauts Complete Second Spacewalk to Install New Experiments on ISS Exterior
  6. Tsinghua Scientists Create Light-Powered AI Chip Running at 12.5 GHz
  7. LIGO Detect Possible Second-Generation Black Holes with Extreme Spins
  8. Scientists Stunned as Earth’s Magnetosphere Shows Reversed Electric Charge Patterns
  9. One Piece: Into the Grand Line OTT Release Date Revealed: What You Need to Know
  10. Ballad of a Small Player Streaming Online: Know Where to Watch This Collin Farrell Starrer Movie
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.