Pinterest hits 30 billion Pins, adds search tool for finding fun Pins

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By NDTV Correspondent | Updated: 25 April 2014 18:49 IST
Pinterest on Thursday announced a new milestone for the company, and also discussed its growth over the past six months, at an event at the company's headquarters in San Francisco.

The visual discovery tool firm's CEO, Ben Silbermann, announced Pinterest has garnered more than 30 billion user-contributed Pins since the service's launch. According to Silbermann, the number of user-contributed Pins grew by nearly 50 percent in the past six months, with users also creating more than 750 million boards in the same period.

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Pinterest's CEO says much of the growth in user contributed Pins can be attributed to last year's release of the Related Pins feature. Techcrunch cites Silbermann from the event to say that currently, more than 90 percent of Pins have Related Pins connected to them. He added that users 'repinning' Related Pins has also grown by 20 percent.

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Also announced at the event was the new Guided Search feature. Pinterest says users can turn to it for answers to questions such as how to make a yummy breakfast, where to go on vacation or how to customize a motor scooter.

"Search engines are great for answering specific questions - the weather in San Francisco or the capital of Peru - but Pinterest can help with the questions that have more than one right answer. With so many possibilities, you might not know the best one till you see it." said Pinterest discovery team head Hui Xu.

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Pinterest earlier this year updated its apps to bring language support for Hindi, Thai, Malay, Vietnamese, Romanian, Hungarian and Greek. 'Secret boards' were also launched over the holiday period.

Written with inputs from AFP


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