Meta Unveils Sharing to Reels Option to Post Reels From Third-Party Apps to Facebook

Meta has announced new integrations with Smule, Vita, and the VivaVideo app for the Sharing to Reels feature.

Advertisement
By Nithya P Nair | Updated: 6 April 2022 11:22 IST
Highlights
  • Facebook users can add AR effects and audio in Reels
  • Third-party apps will get a Share to Facebook Reels button
  • The update allows non-meta apps to add a Reels button to their app

Facebook Reels is now available in over 150 countries across the globe

Photo Credit: Meta

Facebook is adding a 'Sharing to Reels' feature to provide more creative options to the Reels experience. The new functionality allows users to share videos directly from third-party apps to their Facebook accounts. With this feature, instead of downloading video content and uploading it later from non-Meta apps, users can create short videos on integrated third-party apps, and post Reels clips directly from the apps with the tap of a button. Music apps Smule, and video editing apps Vita and VivaVideo are the initial platforms that have integrated the Sharing to Reels button in their apps. This new development comes just after Facebook started rolling out Reels to global users.

Meta on Tuesday announced the addition of a new Sharing to Reels feature via a blog post. The latest update allows users of third-party apps to post short-form videos directly to Facebook Reels with the new Reels button on the apps. They can also enjoy customisation options with the Reels editing tools like audio, text, effects, captions and stickers. When a person shares their reel from a third-party app to Facebook, users can follow along, like, comment, and share it with others.

Advertisement

As mentioned, Meta has also announced new integrations with the Karaoke app Smule, and video editing apps Vita and VivaVideo for the Sharing to Reels functionality. These apps will now have Share to Facebook Reels options. Developers interested in integrating the button in their apps can learn more about this on Meta's developer website.

Facebook is with the move expanding its fastest-growing content format. Recently, the social media platform launched its short video feature Reels to more than 150 countries with a new Reels display at the top of user feeds. Users can discover new Reels in the Watch tab, Stories, and in Groups. The feature includes audio, AR effects, and captions with hashtags or tags for other accounts.

Advertisement

Meta launched Reels on Instagram in 2020 and on Facebook in 2021. The feature was a response to the widely popular short-video app TikTok.


Can OnePlus 10 Pro beat iPhone 13 Pro and Galaxy S22 Ultra? We discuss this on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.
Affiliate links may be automatically generated - see our ethics statement for details.
 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. Xiaomi 18 Pro Series Debuts With Flagship Snapdragon Chipset at This Price
  2. Motorola Launches Signature 27 With Latest Flagship Snapdragon Chip
  3. This Snapdragon Chipset Will Power the Upcoming OnePlus 16
  4. Lava Virat Power Reportedly Spotted on IMEI Database; May Launch Soon
  5. 4. Samsung Galaxy S26 Ultra 1TB Price Jumps to Rs. 2,14,999 in India
  6. Oppo K14 Plus 5G Confirmed to Launch in India on This Date
  7. iPhone Duo First Impressions: The Real Star Isn't the Fold, It's the UI
  8. Oppo Enco X4 Launched With ANC, Up to 53 Hours of Battery Life
  1. Google Messages Could Get a Redesigned Interface With Gemini and Search Changes
  2. iQOO 16, iQOO Pad Ultra Confirmed to Get Snapdragon 8 Elite Extreme Gen 6 SoC
  3. BitMEX Halts Crypto Trading, but Keeps Withdrawals Open Following Closure
  4. OpenAI Launches GPT-6 Sol and GPT-6 Luna With Lower Prices, Improved Performance
  5. Star Wars Zero Company Is Estimated to Have Sold 1 Million Copies Since Launch
  6. Xiaomi 18 Pro Max, Xiaomi 18 Pro Launched With Up to 2nm Snapdragon 8 Elite Extreme Gen 6 SoC, Privacy Display
  7. Select Asus and ROG Laptops Get 3-Month Google AI Pro, AI Plus Subscription in India
  8. Bitpace Brings Fireblocks Onboard for Stablecoin Settlements
  9. Vivo S2 FE Could Launch in India Alongside the Vivo V80; Price, Key Specifications Tipped
  10. Samsung Galaxy S26 Series Price in India Allegedly Hiked by Up to Rs. 25,000, Now Starts at Rs. 1,02,999
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.