Home
Internet
Internet News
E Zone to Open E Commerce Website by Month End

E-Zone to Open E-Commerce Website by Month-End

By Press Trust of India | Updated: 20 September 2014 16:56 IST

Click Here to Add Gadgets360 As A Trusted Source

Future Retail has said it will be introducing an online platform 'omnichannel' for its electronics store E-Zone in a fortnight to cash in on the festive season.

"We will introduce omnichannel to E-Zone by this month-end through which we sell electronic products like cellphones and television sets as people mostly buy these items during the festive season for gifting purpose," Future Retail Joint Managing Director Rakesh Biyani told PTI in Mumbai.

Omnichannel involves selling products through multiple platforms like mobiles, online and brick and mortar stores.

Biyani said the company earlier this month tied up with German enterprise resource planning company SAP to facilitate the launch.

"Keeping the forthcoming festive season in mind, we have created a huge space for our customers through omnichannel."

Meanwhile, flush with funds, the e-tailing segment is gearing up in a big way for the festive season by launching aggressive offers and discounts for customers. Snapdeal kicked off its festive season's bumper sales.

(Also See: Snapdeal to Double Engineering Staff to Tap Growing Mobile Commerce)

"We are starting off our bumper sales from today. We will bring great products, great offers to our customers during this festive season," Snapdeal founder Kunal Bahl said.

One-and-a-half years old e-grocery firm, Localbanya, plans to diversify its range of products.

"We are planning to increase the number of products to 20,000 over the next six months from the current 14,000. We do believe that the festive season increases the need for staple products," Localbanya co-founder Amit Bhartiya said.

Comments

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.