ICE X Electronics launches Android-based tablet for Rs. 6,999

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By Press Trust of India | Updated: 10 August 2012 12:00 IST
ICE X Electronics has launched the 'ICE Xtreme 7' Android-based tablet, marking its debut in the consumer electronics segment.

The company simultaneously announced plans to soon launch world's first ever wireless charging tablet, the 'ICE Xtreme- II', and a pico computer to transform regular LED/LCD TV sets into smart computing devices.

The tablet will be sold at a price of Rs. 6,999. The budget tablet is targeted at the youth and young professionals in Tier-I and II cities, who seek value for money without compromising on quality and technology, ICE X Electronics Managing Director Ravi Jakhar told reporters.

India's tablet market has a potential to grow at over 2 million pieces per annum, Jakhar said.

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The ICE Xtreme will be primarily sold through ICE X online store to minimise distribution costs and pass on the resultant benefits to the buyer.

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It will also be available across select consumer electronic chains across India eventually.



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