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Nexus 4 gets a $100 price cut, now starts at $199

Nexus 4 gets a $100 price cut, now starts at $199

By Ketan Pratap | Updated: 28 August 2013 11:58 IST

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Google has announced that it is cutting the price of the Nexus 4 smartphone.

The Nexus 4 is now available at a discount of about 25 percent which means that the 8GB variant will sell on Google Play Store for $199 while the 16GB variant will be available for $249.

The discount is reportedly being offered in selective markets that include the US, UK, Canada, Germany, Spain, Korea and Australia. The search giant announced the discount via its official Twitter handle.

The tweet said, "We've lowered the price of #Nexus4. Get it for 25% off or more in Australia, Canada, Germany, Spain, Korea, US, UK.

This is the first time Google has revised the prices of the Nexus 4 which was being offered at a price of $299 for the 8GB variant and $349 for the 16GB variant since its arrival on the Google Play Store in November 2012.

The price cut can be expected to be an attempt to boost sales ahead of Apple's announcement of the new iPhone 5C, which is rumoured to be a low cost version of the iPhone that will compete against Android smartphones like Nexus 4. It could also be an exercise to clear old stock as Google gears up to unveil the next generation Nexus smartphone.

Apple is expected to unveil the iPhone 5C along with the iPhone 5S, the next generation iPhone, on September 10 at an event in San Francisco.

Moreover, the price slash comes at a time amidst several rumours around possible Nexus 4 successors. Recently, a rumour claimed that the next iteration of the Nexus phone, will be unveiled later this year and Google owned Motorola will be working on the device. The rumour came from Taylor Wimberly, a technology journalist. However, nothing has been confirmed by the search engine giant, yet.

LG Nexus 4

KEY SPECS
NEWS

Display 4.70-inch

Processor Qualcomm Snapdragon S4 Pro

Front Camera 1.3-megapixel

Rear Camera 8-megapixel

RAM 2GB

Storage 16GB

Battery Capacity 2100mAh

OS Android 4.2.2

Resolution 768x1280 pixels

More LG mobiles LG mobiles price in India

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Further reading: Google, Nexus 4, Nexus 4 16GB, Nexus 4 8GB, Nexus 4 price cut, Play Store

Ketan Pratap

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Ketan Pratap is the Editor at Gadgets 360. His primary role - debugging the tech hype, benchmarking the future, and compiling it all into precise news, features or reviews. He has spent over 14 years calling out vaporware and identifying the best tech. He’s your guide for everything from chipsets to smart-home meltdowns. When his own batteries are low, he heads for the hills—literally. He’s someone who prefers a remote mountain pass, appreciating a 12,000-foot view that no VR ...More