OnePlus to Launch Phones Priced Under Rs. 20,000 in India: Report

OnePlus may introduce these phones as early as next quarter or even be delayed to Q2 2022.

OnePlus to Launch Phones Priced Under Rs. 20,000 in India: Report

Oppo may be ‘dictating the terms’ to OnePlus after its merger

  • OnePlus is likely to launch new phones in the Nord range only
  • There is no clarity on an exact timeline for the launch
  • OnePlus has not made any announcement regarding this

OnePlus is reportedly looking to introduce new phones in the sub-Rs. 20,000 segment. These phones are likely to launch in the Indian market in the future. A tentative launch timeline of next quarter to sometime in Q2 2022 has been tipped. Oppo is said to be ‘dictating the terms' to OnePlus after its merger. OnePlus recently also announced that it is merging its OxygenOS with Oppo's ColorOS “to improve efficiency and standardise the software experience” across devices.

Data engineer and freelance journalist Yogesh Brar has tweeted that OnePlus is looking to introduce smartphones in the sub-Rs. 20K segment. Currently, all the phones in the affordable Nord range in the Indian market are priced above Rs. 20,000, but more aggressively priced phones are reported to be in the offing. Brar says, “Oppo has always been linked to OnePlus one way or the other. But now they are dictating the terms. OnePlus is going through a shift, and sub 20k phones for India are on the cards.” He alleges that these phones may launch as early as next quarter or even be delayed to Q2 2022. A defined timeline is not known for now.

OnePlus entered the smartphone segment with flagship phones and gained immense goodwill in the premium bracket. Last year, OnePlus branched out with its Nord range by introducing budget-friendly phones – a strategy it did not adopt for years. Brar says that even the new sub-Rs. 20,000 phones will be introduced with the Nord branding. The company has introduced ultra-affordable phones like the recent OnePlus Nord N200 5G in markets like US and Canada, but these models haven't been brought to India yet.

If Brar's intel holds any legitimacy, then similar phones may be launched in the Indian market as well, in addition to other global markets. The Indian smartphone segment is filled with budget phones from Samsung, Oppo, Vivo, Xiaomi, and other Indian brands. It remains to be seen whether the addition of OnePlus in this congested segment shake things up or not.

Is OnePlus cannibalising itself with the Nord 2 5G? We discussed this and more on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music and wherever you get your podcasts.
Affiliate links may be automatically generated - see our ethics statement for details.

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: OnePlus, OnePlus Nord
Battlegrounds Mobile India (BGMI) Celebrates Ganesh Chaturthi With New Missions, In-Game Rewards
Share on Facebook Gadgets360 Twitter Share Tweet Snapchat Share Reddit Comment google-newsGoogle News


Follow Us
© Copyright Red Pixels Ventures Limited 2024. All rights reserved.
Trending Products »
Latest Tech News »