Xiaomi Partners StoreKing to Expand to Rural India

Rural retail commerce provider StoreKing on Tuesday announced its partnership with smartphone manufacturer Xiaomi India to help increase their offline presence in the country's rural areas.

"With Mi India on-board, we aim to serve rural consumers better regardless of their location and give them access to the best of products," StoreKing Founder and CEO Sridhar Gundaiah said in a statement.

StoreKing's business model focuses on partnering with retailers in small towns and provides a wide range of products and digital services to the users.