Basis in acquisition talks with Apple, Google, Microsoft and Samsung: Report

Advertisement
By Rohan Swamy | Updated: 17 February 2014 18:47 IST
Basis in acquisition talks with Apple, Google, Microsoft and Samsung: Report
The company behind the Basis Health Tracker Watch, Basis Science, according to reports, is in talks for acquisition. Over the last few weeks, it has reportedly spoken to the likes of Google and Apple. Reports also detail that talks 'might have' included Microsoft and Samsung as prospective buyers.

Basis has come up with good designs for the wearables section, but is nowhere as aesthetic as devices like the FitBit. However, it has a strong point as far as its sensor data collection is concerned. The report also details that both Google and Apple are investing heavily and working towards getting their own wearable devices in the market. Google has already started trials with its Google Glass while the rumours that Apple is working on a wearable device, possibly the iWatch, are abundant, with the device supposedly already in the making.

Why would Basis Science want an acquisition? For starters, firms like Intel Capital, Norwest Venture Partners and Mayfield Fund have already pumped in close to $30 million into the firm. Right now, while Basic does have good data collection, design and ergonomics are a primary problem.

Google might be interested in picking Basis Science up for the simple reason that it is going all guns out to enter the wearable electronics market by storm. And Basis Science might look as a profitable venture for it. Would it be a profitable venture for the firms that have invested in Basis, most likely not, as the company has not been valuated highly. What does remain to be seen is the manner in which the situations pans out eventually for it
 

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Advertisement

Related Stories

Popular Mobile Brands
  1. Amazon Prime Day Sale: Samsung Galaxy S24 Ultra Discount Revealed
  2. Amazon Prime Day 2025 Sale: iPhone 15 Discounted Price Revealed
  3. Samsung's Galaxy Z Fold 7 Said to Get a Significant Price Hike in India
  4. Honor X9c 5G With 6,600mAh Battery Launched in India: Price, Features
  5. Telecom Operators Could Hike Mobile Tariffs Again This Year
  6. Realme 15 Pro 5G Leaked Render Shows Design Ahead of India Launch
  7. HP OmniBook 5, OmniBook 3 Series Launched in India: Price, Features
  1. Realme 15 Pro 5G Leaked Render Shows Design Ahead of India Launch
  2. Samsung Smart Monitor M9 With QD-OLED Display Launched in India Alongside Refreshed M8, M7 Models
  3. Samsung Galaxy S26 Ultra Said to Get 16GB RAM, Improved Telephoto Lens, More
  4. Xiaomi Compact Power Bank 20,000mAh Launched in India With Built-In Cable: Price, Features
  5. Forza Motorsport Team 'No More', Romero Games 'Completely Closed' Following Microsoft Cuts
  6. Honor X70 Tipped to Launch With an 8,300mAh Battery, Snapdragon 6 Gen 4 SoC
  7. iPhone 15 to Get a Discount During Amazon Prime Day 2025 Sale: Price Revealed
  8. Realme 15 Series to Feature AI Edit Genie, a Voice-Enabled Photo Editing Tool
  9. Amazon India Is Bringing Rufus AI Assistant to Desktop, to Help Users During Prime Day Sale 2025
  10. Amazon Prime Day Sale 2025: Samsung Galaxy S24 Ultra to Be Available Under Rs. 80,000
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.