‘Had to Save Twitter From Bankruptcy’: Elon Musk Reveals ‘Extremely Tough’ Period Following Twitter Takeover

Elon Musk has reduced about half of Twitter's staff and introduced a revamped Twitter Blue subscription service to boost revenue.

Advertisement
By ANI | Updated: 6 February 2023 10:07 IST
Highlights
  • Elon Musk had said that Twitter was losing $4 million a day.
  • Twitter announced that it will start charging a fee to access its API
  • Musk has made many changes to Twitter since he acquired the platform

Elon Musk acquired Twitter for $44 billion in October

Photo Credit: Reuters

Twitter and Tesla CEO Elon Musk on Sunday said that the past three months have been "extremely tough" as he "had to save Twitter from bankruptcy" while also fulfilling his duties in Tesla and SpaceX. Taking to his official Twitter handle, Musk said that the microblogging site continues to have challenges. 

Elon Musk tweeted, "Last 3 months were extremely tough, as had to save Twitter from bankruptcy, while fulfilling essential Tesla & SpaceX duties. Wouldn't wish that pain on anyone. Twitter still has challenges, but is now trending to breakeven if we keep at it. Public support is much appreciated!". He tweeted in response to The Wall Street Journal's news article. 

Musk lamented the company's "massive drop in revenue" just one week after closing the $44 billion (roughly Rs. 3.6 lakh crore) deal to buy Twitter in October, which he attributed to "activist groups pressuring advertisers," Fox Business reported. Since then, he has made a number of changes on Twitter, as per the news report. 

Advertisement

Elon Musk has reduced about half of Twitter's staff, introduced a revamped microblogging site Blue subscription service and even auctioned off memorabilia from the company's San Francisco headquarters, Fox Business reported. He defended the Twitter layoffs in November, stressing that the company was losing $4 million (roughly Rs 33 crore) a day. 

Recently, Twitter announced that it will start charging a fee to access its API, which developers use to create third-party services, as per the news report. Earlier on January 13, Musk revealed some of the changes that were set to be introduced in the microblogging platform from next week onwards. He wrote, "Bookmark button moving to tweet details page, fixing image length crop & other minor bug fixes next week." 


Samsung's Galaxy S23 series of smartphones was launched earlier this week and the South Korean firm's high-end handsets have seen a few upgrades across all three models. What about the increase in pricing? We discuss this and more on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.
Affiliate links may be automatically generated - see our ethics statement for details.
 

Catch the latest from the Consumer Electronics Show on Gadgets 360, at our CES 2026 hub.

Further reading: Elon Musk, Twitter, Tesla, SpaceX, Twitter Blue
Advertisement

Related Stories

Popular Mobile Brands
  1. Here's How Much the Motorola Signature Could Cost in India
  2. Samsung Galaxy S26 Ultra May Arrive in Six Colourways
  3. OnePlus Says India Operations 'Normal' Amid Claims of Internal Collapse
  4. Moto G67, Moto G77 Specifications Leaked; Could Launch Soon
  5. Redmi Note 15 Pro Series Might Launch in India With These Storage Options
  6. Oppo A6 5G Launched in India With 7,000mAh Battery at This Price
  7. Realme 15T Review
  8. Bindiya Ke Bahubali Season 2 OTT Release Date: Know Everyting About Cast, Plot, and Mo
  9. Life Is Strange: Reunion Officially Announced, Launch Set for March
  10. OpenAI's Age Prediction System to Detect Underage Users Is Rolling Out
  1. Oppo Find X9 Ultra Design Spotted in Real-Life Images With Bigger Telephoto Kit
  2. OpenAI’s First Mystery AI Device Is Reportedly an Audio Headset, Not an AI Pen
  3. Motorola Signature Price in India Tipped Ahead of January 23 Launch in India: Expected Specifications
  4. Retta Thala Now Streaming on Prime Video: What You Need to Know About This Tamil Crime Thriller
  5. OpenAI’s Age Prediction System to Detect Underage ChatGPT Users Is Now Rolling Out
  6. Life Is Strange: Reunion Officially Announced, Launch Set for March 26
  7. Moto G67, Moto G77 Chipset, Memory and Camera Specifications Leaked, Could Launch Soon
  8. Redmi Turbo 5 Max Charging Details Revealed as Pre-Reservations Begin Ahead of China Launch
  9. OnePlus Says India Operations ‘Normal’ Amid Claims of Internal Dismantling
  10. Samsung Galaxy S26 Ultra May Arrive in Six Colourways, Tipster Claims
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.