Google eyes advertising boost in China

Advertisement
By Reuters | Updated: 5 June 2012 16:36 IST
Highlights
  • Google will continue to invest in China, with a focus on growing its fast-growing display and mobile advertising businesses.
Google Inc will continue to invest in China, where it has a testy relationship with the government, with a focus on growing its fast-growing display and mobile advertising businesses, its Asia chief said on Tuesday.

In a brief telephone interview during a visit to Taiwan, Google's APAC President Daniel Alegre said the company sees opportunities in connecting China's businesses with potential overseas customers.

"We've never left China," Alegre said.

"We continue to have operations in Beijing, Shanghai and Guangzhou; we have a thriving engineering centre, our sales infrastructure is something that we continue to grow, and the display, export and mobile opportunities are growing much faster than we had ever predicted."

Google moved its servers from China to Hong Kong in 2010 after a hacking attack that was widely blamed on China, saying also at the time it was no longer willing to censor search results. The issue became a political strain between the U.S. and China.

Google continues to run operations in China, though relations with the Chinese government remain strained.

Alegre said Google can serve as a platform for the vast number of small and medium enterprises in China to access global consumers.

There are also over 10,000 Chinese registered developers on AdMob, the mobile advertising platform that Google bought in 2009.

Google currently has more than 500 employees in China and it said it plans to keep the number stable at this stage.

Alegre was in Taiwan to break ground on Google $300 million data centre in Taiwan, its third in Asia after Singapore and Hong Kong.

The company expects the Taiwan centre to come online in the second half of 2013.

Copyright Thomson Reuters 2012

Catch the latest from the Consumer Electronics Show on Gadgets 360, at our CES 2026 hub.

Further reading: admob, google, google china
Advertisement

Related Stories

Popular Mobile Brands
  1. Oppo Reno 15 Pro Max, Reno 15 Pro Launched Globally Alongside Reno 15
  2. MediaTek Dimensity 7100 Chipset Launched For Mid-Ranged Phones
  3. Oppo Find X9s Key Specifications Leaked Again; Might Also Launch in India
  4. These Three Xiaomi 17 Series Phones Could Launch in India in Q1 2026
  5. Call of Duty: Black Ops 7 Campaign Review: A New Low for the Franchise
  6. Mask OTT Release Date: When and Where to Watch This Action-Packed Thriller Online?
  7. How to Create AI Stickers on WhatsApp for New Year 2026 Wishes
  8. Samsung Galaxy S26 Series Roundup: Everything That We Know So Far
  1. Prayagraj Ki Love Story Set to Stream Soon on Hungama OTT
  2. Mask OTT Release Date: When and Where to Watch This Action-Packed Thriller Online?
  3. New Year 2026 Custom Greetings: 5 Best AI Prompts for ChatGPT, Gemini, and Other AI Tools
  4. NASA’s Chandra Spots Champagne Cluster Formed by a Massive Galaxy Collision
  5. NASA’s Curiosity Rover Sends Stunning Sunrise-and-Sunset Holiday Postcard from Mars
  6. Oppo Find X9s Key Specifications Leaked Again; Might Also Launch in India
  7. Redmi Turbo 5, Redmi Turbo 5 Pro to Be Equipped With Upcoming MediaTek Dimensity Chips, Tipster Claims
  8. Vivo V70 Presence on IMDA Certification Database Points to Imminent Release
  9. MediaTek Dimensity 7100 Chipset Launched For Mid-Ranged Phones, Brings Efficiency Gains
  10. JWST Reveals Powerful Winds and Dense Atmosphere on Scorching Exoplanet TOI-561b
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.