Apple MacBook Event: Highlights From Apple's October 27 Event

By Pranay Parab | Updated: 27 October 2016 23:55 IST
Highlights
  • Apple unveiled the new MacBook Pro lineup
  • The company also showcased the new TV app
  • Availability of the Apple Watch Nike+ was also revealed
Oct 27, 2016 23:54 IST
Stay tuned for news, features, and even podcasts about the Apple event. Good night.
Oct 27, 2016 23:53 IST
He thanked everyone. That means the event is now over. Thanks for reading and we hope you enjoyed the live blog.
Oct 27, 2016 23:52 IST
Tim Cook is now on stage recapping Apple's product launches in 2016.
Oct 27, 2016 23:52 IST
The MacBook Pro 13" with function keys starts shipping today, and the other two start shipping in 2-3 weeks.
Oct 27, 2016 23:50 IST
MacBook Pro 13" with function keys - $1,499
MacBook Pro 13" with Touch Bar - $1,799
MacBook Pro 15" with Touch Bar - $2,399
Oct 27, 2016 23:49 IST
All laptops have sixth-generation Intel Core processors, at least 8GB RAM and 256GB SSD.
Oct 27, 2016 23:48 IST
The 13" MacBook Pro is actually smaller than the 13" MacBook Air.
Oct 27, 2016 23:47 IST
A model of the 13" MacBook Pro with traditional function keys, and two Thunderbolt ports will also be available. The new MacBook Pro is 12% thinner than the MacBook Air.
Oct 27, 2016 23:46 IST
The new MacBook Pro is 6.8 million times faster than the PowerBook. A full year of compute time on the PowerBook can be accomplished in less than five seconds on the new MacBook Pro, Schiller says.
Oct 27, 2016 23:45 IST
Schiller just showed a comparison shot of the PowerBook and the latest MacBook Pro. The difference is... stark.
Oct 27, 2016 23:44 IST
Another interesting point - the headphone jack is still there on the MacBook Pro.
Oct 27, 2016 23:43 IST
It's hard to describe this video. Think Jony Ive's soothing voice telling you how awesome the new Touch Bar, and the MacBook Pro is. It's a great video, as always.
Oct 27, 2016 23:42 IST
The MacBook Pro in space gray looks rather good.
Oct 27, 2016 23:41 IST
Now a brief video, featuring none other than Jony Ive!
Oct 27, 2016 23:40 IST
MS Office apps will have Touch Bar support.
Oct 27, 2016 23:39 IST
An update to Djay Pro is coming later this year.
Oct 27, 2016 23:39 IST
He tapped the trackpad just once during the entire demo - to end the track.
Oct 27, 2016 23:39 IST
We aren't, by any means, expert DJs. But he's performing entirely with the Touch Bar. This could be wonderful for DJs.
Oct 27, 2016 23:38 IST
The app looks very well suited to the new Touch Bar.
Oct 27, 2016 23:37 IST
Djay Pro is the app he's talking about.
Oct 27, 2016 23:36 IST
Third demo via Karim Morsy, CEO of Algoriddim.
Oct 27, 2016 23:35 IST
It'll arrive as an update before the end of the year, Evans says.
Oct 27, 2016 23:34 IST
This demo is really cool. Evans just used the Touch Bar and the trackpad to adjust the hue and make significant edits to an image.
Oct 27, 2016 23:33 IST
Full screens are amazing, she says. There are no panels, no menus, and you can focus 100 percent on the image.
Oct 27, 2016 23:32 IST
She's using only the Touch Bar to edit a photo.
Oct 27, 2016 23:31 IST
Bradee Evans, who is the experience designer for Photoshop, is on stage to talk about the app.


Apple's MacBook event is very likely to be all about updating its lineup of desktop and laptop computers. The company hasn't updated its range of desktop and laptop computers in a while and it's about time the lineup got a much-needed refresh. Gadgets 360 is at the launch venue in Cupertino, California and we'll be bringing you live updates. Wondering what the Apple event start time is? The Apple event of October 2016 begins at 10:30pm IST.

If you're wondering how to watch the Apple event, we've got you covered. But if you are stuck somewhere and can't tune in, this live blog and our Twitter feed should be more than adequate. We'll bring you to-the-second updates from the Apple MacBook event of October 2016, along with pictures so you feel like you're as much a part of the event as us.

(Also see: MacBook Pro With USB Type-C and Thunderbolt 3 Ports Tipped to Launch This Month)

Apple is expected to launch several new Macs at the October 2016 event, not least of which will be new MacBook Pros and iMacs. The Mac Pro is also likely to get an update, and some are even hoping for an update to the Mac Mini. We'll have confirmation on all of that and more during the event.

(Also see: Apple's MacBook Event: About Time the Mac Got Some Much-Needed Love)

The MacBook Pro is likely to be faster, thinner, and lighter, or at least that's what the Apple we know would do. It could also have an Oled display panel on the keyboard and get rid of the Esc key. Support for Apple's Touch ID fingerprint sensor technology is also expected to be unveiled.

In other news, Apple may announce a TV guide app for the Apple TV, to make it easier to manage all of your subscriptions across content providers. This could be a great move for Apple TV users, but we're not yet sure how much it'll affect those who use it in India.

(Also see: Apple Says It Needs More Time Before AirPods Are Ready

While you're waiting for the event to begin, you can always listen to Orbital: The Gadgets 360 Podcast to hear us voice our expectations from Apple's October event. You can subscribe on iTunes or RSS or just hit the play button below.

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

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