Online entertainment ticketing platform BookMyShow on Thursday joined hands with the WhatsApp business pilot programme. As part of this test, the ticket booking platform has made WhatsApp a default ticket confirmation channel for all its users.
According to BookMyShow, the company is the first Indian online ticketing brand to integrate with WhatsApp for Business.
"WhatsApp has definitely become a preferred mode of communication for millions of people in our country and we could identify tremendous value in making it a default ticket confirmation channel," said Ravdeep Chawla, Head of Product, BookMyShow, in a statement.
The feature has been rolled out and the company aims to cover its entire user base in the next few weeks.
Users who book tickets on BookMyShow would now receive a message on WhatsApp with the confirmation text or an M-ticket (mobile ticket) QR Code along with an email.
BookMyShow had recently introduced "plan-it" - an in-app messaging feature for friends and families to interact with each other in real-time along with booking movie tickets within the chat window.
Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.
Apple Watch Series 12
Starts from ₹56,900
Samsung Galaxy Watch Ultra 2
Starts from ₹62,479
Samsung Galaxy Watch 9 (44mm, LTE)
Starts from ₹41,999
Samsung Galaxy Watch 9 (40mm, LTE)
Starts from ₹38,999
Samsung Galaxy Watch 9 (40mm)
Starts from ₹36,999
Samsung Galaxy Watch 9 (44mm)
Starts from ₹40,999
Lava Diwali Sale Offers Announced on Smartphones and Feature Phones in India
Third-Party Android App Stores Can Now Enrol in Google's Registered App Stores Programme
Ai+ Smartphone Prices Hiked by Up to Rs 3,000 in India From November 15: Check New Prices