Fidelity Plans to Expand in NFT and Metaverse Sectors, Trademark Filings Show

Fidelity Investments has filed for a total of three trademark applications.

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Written by Radhika Parashar, Edited by Siddharth Suvarna | Updated: 27 December 2022 13:02 IST
Highlights
  • Fidelity is a US-based company founded in 1946
  • Fidelity is looking to engage more directly with Web3 elements
  • Fidelity has been adding crypto services to its retirement plans

Fidelity is also looking to bring about a digital wallet to help people store their assets

Photo Credit: Facebook/ Fidelity

The NFT and metaverse sectors did not particularly see an exceptionally profitable run this year. Despite the ongoing market downturn, Fidelity has planned to expand its presence in the Web3 sectors of NFTs and the metaverse. The US-based investment giant is looking to offer financial and investment services to people around the world, in the metaverse. The company has filed for three trademark applications, that indicate its interest in launching a crypto trading and management services in a fully functional virtual universe ecosystem.

Mike Kondoudis, a trademarks attorney lawyer famed for sharing glimpses into newly filed applications on Twitter, posted about Fidelity's upcoming Web3 plans.

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The screenshot of Fidelity's filings shared by Kondoudis indicated that the company is exploring avenues to launch a service for ‘virtual real estate' investing, that would help people purchase plots in the metaverse.

Fidelity Investments, founded in 1946 in Boston, US, is touted as one of the largest asset managers in the world.

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The company has been showing undeterred interest in the crypto sector, despite the volatility associated with the digital assets.

In April this year, Fidelity Investments announced that its 401(k) plan — a retirement savings plan offered by a host of US-based companies with added tax benefits — that would allow participants to invest up to 20 percent in Bitcoin, via its retirement plan.

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Later in June, Fidelity Investments digital assets arm had promised to double down on hiring to serve clients who want to invest in crypto assets.

Now the company is planning to dive deeper into the Web3 sphere while also looking to bring about a digital wallet to help people store their assets.

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As of September this month, over 3,600 trademark applications were filed around the sectors of cryptocurrency, Web3, metaverse, and NFTs in the US.

The month of March this year, recorded maximum NFT-related applications having been filed at 1,078.


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