Micromax's Yu Yureka Thursday Flash Sale to See 15,000 Units Up for Grabs

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By NDTV Correspondent | Updated: 19 February 2015 15:49 IST
15,000 units of Micromax's Yu Yureka smartphone will be made available on Thursday in its sixth flash sale that kicks off at 2pm IST on Amazon India for registered users. Yu announced the number of units going on sale in a tweet on Wednesday.
Update: Micromax announced that 15,000 Yu Yureka smartphones went out of stock in 4 seconds in its sixth flash sale.

On Wednesday, Amazon, the exclusive online partner for Micromax's Yu Yureka, announced the 'Golden Ticket' sale for select customers.

The sale on Wednesday was meant for "customers who showed interest to buy the Yu Yureka" earlier but were unable to avail the product due to outstripping supply.

The online retailer in a press statement detailed that only registered customers who were unable buy the handset were eligible to participate in Wednesday's sale and received an email from Amazon.in confirming their access to the sale. Along the lines of the 'Golden Ticket' sale, Amazon.in last month announced a limited sale for "impacted customers."

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The last Yu Yureka sale saw 25,000 units made available that went out of stock in 4 seconds. The fourth flash sale saw 15,000 units of the Yureka smartphone going out of stock in 4 seconds, much like the last sale. Meanwhile the third flash sale of saw 10,000 smartphones going out of stock in 3 seconds.

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Earlier this month, Micromax's Yu Yureka started receiving its first OTA (over-the-air) update that brought bug fixes. Notably, it was an incremental update and added security fixes, improvements for proximity sensor and dual-SIM functionality.

Priced at Rs. 8,999, Micromax's Yu Yureka (Review | Pictures) offers some rather impressive specifications at the price. The dual-SIM smartphone features Cat. 4 4G LTE connectivity, and runs Cyanogen OS 11 based on Android 4.4.4 KitKat. It bears a 5.5-inch HD (720x1280 pixels) IPS display with Gorilla Glass 3; a 64-bit 1.5GHz octa-core Snapdragon 615 SoC (MSM8939); an Adreno 405 GPU; 2GB of RAM; a 13-megapixel Sony Exmor CMOS sensor rear camera with an f/2.2 aperture and flash; a front-facing 5-megapixel fixed-focus camera; 16GB of inbuilt storage expandable via microSD card (up to 32GB), and a 2500mAh Li-Po battery.

 
REVIEW
  • Design
  • Display
  • Software
  • Performance
  • Battery Life
  • Camera
  • Value for Money
  • Good
  • Good performance
  • Great camera
  • Highly customisable Cyanogen OS
  • LTE support
  • Bad
  • Average battery life
 
KEY SPECS
Display 5.50-inch
Processor Qualcomm Snapdragon 615
Front Camera 5-megapixel
Rear Camera 13-megapixel
RAM 2GB
Storage 16GB
Battery Capacity 2500mAh
OS Cyanogen OS 11
Resolution 720x1280 pixels
NEWS

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