Lava has launched the Iris Fuel 50 smartphone under the company's new Iris Fuel range, priced at Rs. 7,799. The smartphone will be available starting Friday for the Indian market in Black colour.
The domestic handset maker has also confirmed that it will be launching more smartphones under the new Iris Fuel series, based around strong battery life. However, the company has not revealed an exact time frame for the launch.
The highlight feature of the Lava Iris Fuel 50 is its 3000mAh battery, which is arguably the largest battery in a sub-Rs. 10,000 smartphone. Lava claims that the battery can deliver up to 13 hours of talk time and up to 360 hours of standby time on 3G networks.
Notably, the Iris Fuel 50's 3000mAh battery is larger than some of the popular smartphones in its category, such as Xiaomi's Redmi 1S (2000mAh), Moto E (1980mAh), and even the Zenfone 5 A501CG (2110mAh).
The Lava Iris Fuel 50 is a dual-SIM (GSM+GSM) device which runs Android 4.4 KitKat out-of-the-box. It comes with a 5-inch (480x854 pixels) FWVGA IPS display. The smartphone also features the scratch resistant Asahi Dragon-trail glass.
It is powered by a 1.3GHz quad-core (unspecified chipset) processor coupled with 1GB of RAM. The Iris Fuel 50 comes with 8GB of inbuilt storage, which is further expandable via microSD card (up to 32GB). It sports an 8-megapixel rear autofocus camera with dual-LED flash, while there is a secondary 2-megapixel front-facing camera also onboard.
On the connectivity front, the Iris Fuel 50 offers 3G, GPRS/ EDGE, Wi-Fi 802.11 b/g/n, Micro-USB, and Bluetooth options. It measures 144.8x72.9x9.5mm and weighs 160 grams.
The Lava Iris Fuel 50 comes with features such as double tap to wake up screen, and even supports drawing customisable gestures.
Commenting on the launch, Hari Om Rai, Chairman and Managing Director, Lava International said, "As smartphones are increasingly becoming a very integral part of our daily lives and drive a lot of tasks for us, we need devices that are able to support heavy usage without having the need to carry power banks for frequent charging. Lava's product development and R&D team worked on this insight and with our new Fuel series of smartphones we will address just that. Lava has launched the first smartphone in this series, Iris Fuel 50 and shall soon come up with more products at different price points in this series."