Taylor Swift Agrees to Stream 1989 Album on Apple Music

Advertisement
By Agence France-Presse | Updated: 26 June 2015 09:26 IST
Pop superstar Taylor Swift said Thursday she would stream her latest album only on Apple, capping an 180-degree about-turn after she threatened a boycott.

The big loser in Swift's reconciliation with Apple stands to be Spotify, the leader in the booming sector of streaming, which offers unlimited, on-demand music.

Swift on Sunday issued an open protest to Apple over compensation to artists on its upcoming streaming service, leading the tech giant to reverse course and step up payments.

(Also see:  Apple Signs Independent Labels in Licensing Deal)

Advertisement

In response, the 25-year-old singer, who had initially threatened a boycott, said Thursday that she would stream her blockbuster album "1989" on Apple Music.

Advertisement

"This is simply the first time it's felt right in my gut to stream my album. Thank you, Apple, for your change of heart," Swift wrote on Twitter.

Swift last year pulled her entire catalog from Spotify, angry at the Swedish company's free tier supported by advertising.

Advertisement

The starlet streams most of her work on rival platforms such as Google Play and rap mogul Jay-Z's Tidal, but until now "1989" by far the best-selling US album of the past year was available only on physical copies or digital downloads.

In another sign that Apple is investing heavily in streaming, Pharrell Williams said that his new single would be released exclusively on the service when it goes live on Tuesday.

Advertisement

Williams, best known for the viral hit "Happy," released a video on social media to preview the song, entitled "Freedom."

Swift insisted that she had not entered any special deal with Apple.

"In case you're wondering if this is some exclusive deal like you've seen Apple do with other artists, it's not," she tweeted.

Swift had initially lashed out at Apple for not planning to pay royalties to artists for streams during customers' three-month trial periods.

She said that other artists were afraid to speak out for fear of incurring the wrath of Apple, which enjoys major influence in the music world through iTunes.

A senior Apple executive within hours called Swift, who was in Amsterdam on a tour, and said the company would compensate for songs at all stages of streaming.

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. Flipkart Buy Buy 2025 Sale With Discounts on iPhone 16 Begins on This Date
  2. Apple Watch's Hypertension Notifications Feature Comes to India
  3. Realme Watch 5 Launched in India With Up to 16-Day Battery Life: See Price
  4. Realme P4x 5G Launched in India With 7,000mAh Battery: See Price, Features
  5. Motorola Edge 70 India Launch Date Leaked; Might Arrive With Bigger Battery
  6. Pariah OTT Release: Vikram Chatterjee's Dog-Drama Lands on OTT Soon
  7. Realme P4x 5G Launch Today: Know Price in India, Specs and More
  8. Pranav Mohanlal's Horror Thriller 'Dies Irae' Streams on OTT Soon
  9. Google Brings In-Call Scam Protection to Banking Apps: Here's How It Works
  10. Micron to Shut Down Crucial Amid Global RAM Shortage
  1. Flipkart Buy Buy 2025 Sale: Nothing Phone 3, Phone 3a, CMF Phone 2 Pro, More to Get Discounts
  2. Flipkart Buy Buy 2025 Sale Date Announced; Discounts on iPhone 16, Samsung Galaxy S24, and More Expected
  3. Apple’s Design Chief Responsible for Liquid Glass UI Reportedly Departs to Join Meta
  4. Realme Watch 5 Launched in India With 1.97-Inch AMOLED Display, Up to 16-Day Battery Life: Price, Features
  5. Oppo Pad 5 Receives BIS Certification, Suggesting Imminent Launch in India
  6. Global Foldable Shipments Increase in Q3 2025 as Samsung Retains Market Lead: Counterpoint
  7. Xiaomi 17 Ultra Design Spotted in Leaked Image That Hints at Redesigned Rear Camera Module
  8. Netflix Reportedly Sells Spry Fox Back to Founders as Company Shifts Gaming Strategy
  9. Google Workspace Studio Launched, Lets Users Create AI Agents for Automation
  10. Google Expands In-Call Scam Protection for Banking Apps: Here's How It Works on Android
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.