Taylor Swift Agrees to Stream 1989 Album on Apple Music

Advertisement
By Agence France-Presse | Updated: 26 June 2015 09:26 IST
Pop superstar Taylor Swift said Thursday she would stream her latest album only on Apple, capping an 180-degree about-turn after she threatened a boycott.

The big loser in Swift's reconciliation with Apple stands to be Spotify, the leader in the booming sector of streaming, which offers unlimited, on-demand music.

Swift on Sunday issued an open protest to Apple over compensation to artists on its upcoming streaming service, leading the tech giant to reverse course and step up payments.

(Also see:  Apple Signs Independent Labels in Licensing Deal)

Advertisement

In response, the 25-year-old singer, who had initially threatened a boycott, said Thursday that she would stream her blockbuster album "1989" on Apple Music.

Advertisement

"This is simply the first time it's felt right in my gut to stream my album. Thank you, Apple, for your change of heart," Swift wrote on Twitter.

Swift last year pulled her entire catalog from Spotify, angry at the Swedish company's free tier supported by advertising.

Advertisement

The starlet streams most of her work on rival platforms such as Google Play and rap mogul Jay-Z's Tidal, but until now "1989" by far the best-selling US album of the past year was available only on physical copies or digital downloads.

In another sign that Apple is investing heavily in streaming, Pharrell Williams said that his new single would be released exclusively on the service when it goes live on Tuesday.

Advertisement

Williams, best known for the viral hit "Happy," released a video on social media to preview the song, entitled "Freedom."

Swift insisted that she had not entered any special deal with Apple.

"In case you're wondering if this is some exclusive deal like you've seen Apple do with other artists, it's not," she tweeted.

Swift had initially lashed out at Apple for not planning to pay royalties to artists for streams during customers' three-month trial periods.

She said that other artists were afraid to speak out for fear of incurring the wrath of Apple, which enjoys major influence in the music world through iTunes.

A senior Apple executive within hours called Swift, who was in Amsterdam on a tour, and said the company would compensate for songs at all stages of streaming.

 

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Advertisement

Related Stories

Popular Mobile Brands
  1. Madam Sengupta Is Now Streaming: Know Where to Watch This Bangla Crime Thriller
  2. Best Diwali 2025 Wishes, Quotes, and Facebook Statuses to Share
  1. Thanal Comes to OTT: Everything You Need to Know About This Tamil Action Thriller
  2. Madam Sengupta Is Now Streaming: Know Where to Watch This Bangla Crime Thriller
  3. Ryugu Samples Reveal Ancient Water Flow on Asteroid for a Billion Years
  4. Scientists Create Most Detailed Radio Map of Early Universe Using MWA
  5. Mayor of Kingstown Season 4 OTT Release: Know When, Where to Watch Jeremy Renner's Crime Drama
  6. Our Fault Is Streaming Now: Know All About This Gabriel Guevara and Nicole Wallace Starrer
  7. The Conjuring: Last Rites Is Now Streaming Online: Know Where to Watch the Latest Installment from the Horror Franchise
  8. Delhi Crime Season 3 OTT Release: Know When to Watch This Shefali Shah Thriller Series
  9. Vast Space to Launch Haven-1, the World’s First Private Space Station in 2026
  10. Atmospheric Carbon Dioxide Soars to 424PPM, Marking Biggest Yearly Jump Ever
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.