Sony Says VR Needs More Competition to Build Audience

Advertisement
By Reuters | Updated: 25 September 2017 11:27 IST
Highlights
  • Sony says virtual reality gaming market needs more competition
  • Sony has sold more than 500,000 headsets in the three months through June
  • It expects to post its highest-ever operating profit this financial year

Sony's gaming chief on Friday said the virtual reality gaming market needs more competition to drive adoption of the technology and spur software development, adding the sheer size of Sony's lead over rivals is cause for discomfort.

Sony's VR headset has built a dominant position in the nascent market since going on sale last year, undercutting competitors on price and drawing on its sales of 60 million PlayStation 4 consoles, to which the headset is tethered.

Advertisement

"I'm not entirely comfortable being the market leader in VR by such a margin that seems to be happening right now," Andrew House, chief executive of Sony Interactive Entertainment, said in an interview.

"With such a brand new category you want a variety of platforms all doing well to create that rising tide and create the audience."

Advertisement

PlayStation VR Officially Gets a Price Cut in India

Sony has sold more than 500,000 headsets in the three months through June, showed data from IDC, giving it an "unmatched" lead over rivals such Facebook Inc's Oculus Rift and HTC's Vive, the researcher said.

Advertisement

Sony's gaming business has been a driving force in helping the Japanese conglomerate turn around from years of losses in consumer electronics.

The unit expects to post its highest-ever operating profit of JPY 180 billion ($1.6 billion or roughly Rs. 10,396 crores) in this financial year through March - a forecast House reaffirmed.

Advertisement

House also said Sony is not seeing any impact on PlayStation sales from the arrival this year of Nintendo's hybrid handheld-and-home Switch.

© Thomson Reuters 2017

 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Advertisement

Related Stories

Popular Mobile Brands
  1. SpaceX Brings Claude Code Rival Cursor Into Its AI Business for $60 Billion
  2. Drishyam 3 OTT Release Date: When and Where to Watch Mohanlal's Crime Thriller Online?
  3. Snap Launches Specs AR Glasses With a Built-In Display at This Price
  4. Athiradi OTT Release Date: When and Where to Watch it Online?
  5. Microsoft Surface, Surface Pro Launched With Snapdragon X2 Chips: See Price
  6. Sharp Aquos R11 Debuts With Snapdragon 8s Gen 4 Chip, Three Rear Cameras
  7. Redmi Turbo 5 vs Motorola Edge 70 Pro vs Samsung Galaxy A37 5G Compared
  8. Redmi Turbo 5 With 7,540mAh Battery Arrives in India at This Price
  9. OnePlus 16 Said to Feature 185Hz Refresh Rate Display
  10. Motorola Razr Fold Review: The Best First-Generation Foldable Ever Made?
  1. Snap Launches Specs AR Smart Glasses With a Built-In Display, Up to 20 Hours of Battery Life: Price, Features
  2. SpaceX Acquires Cursor, the AI Coding Startup Competing With Claude Code and OpenAI Codex
  3. Microsoft Surface, Surface Pro Launched With Snapdragon X2 Series Chips: Price, Specifications
  4. Qualcomm Announces Snapdragon Reality Elite SoC With 48 TOPS AI Compute, Support for Android XR Headsets
  5. Apple's 20th Anniversary iPhone, Camera-Equipped AirPods to Reportedly Launch in 2027
  6. Scientists May Have Solved the Missing Sulfur Mystery in Star-Forming Clouds
  7. Samsung Galaxy Z Fold 8 Listed on US FCC Database With Snapdragon Chipset
  8. Spotify Upgrades Collaborative Playlists Feature With Emoji-Based Reactions for Tracks
  9. Huawei Patent Document Describes 'Vertical' Trifold Smartphone With Two Hinges
  10. US Regulator Urges FDIC for Better Coordination on Crypto, Blockchain Risks
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.