First Look: Inside Apple Noida, Delhi-NCR’s Brand New Apple Store

Apple's newest retail store in India is all set to open its doors tomorrow, December 11. It is the Cupertino-based tech giant's fifth retail store in the country, following Apple BKC in Mumbai, Apple Saket in Delhi, Apple Hebbal in Bengaluru, and Apple Koregaon Park in Pune. The store, simply named Apple Noida, is located at the DLF Mall of India in Sector 18, Noida, and also serves as the company's second store in the Delhi-NCR region.

Gadgets 360 visited the store ahead of its official inauguration in India tomorrow. Here's the first look at Apple Noida.

Apple Noida: First Look

At Apple Noida, customers will be able to shop for Apple products across a variety of categories. They can get a hands-on experience of iPhone, iPad, Mac, HomePod, and other Apple devices before deciding to purchase them.

The lineup of iPhone models on sale includes the company's latest iPhone 17 series, iPhone 16 and iPhone 16 Plus, and iPhone 16e.

Apart from this, the latest generation iPad, iMac, and MacBook devices are on display at dedicated experience zones, for purchase.

Customers who are shopping for audio products can take a look at AirPods 4, AirPods Pro (3rd Generation), AirPods Max, HomePod mini, and HomePod, while the Beats products, such as the Beats Pill, Powerbeats Pro 2, and Powerbeats Fit can also be purchased at the store.

Services such as Apple Music and Apple TV+ have dedicated zones. 

The store also allows shoppers to play Apple Arcade games on the iPhone and iPad at the experience area. While Apple Noida primarily caters to Apple device buyers, existing users can shop for accessories for their products.

The Apple store sells cases, power adapters, cables, Earpods, MagSafe charger, and MagSafe Battery for iPhone.

iMac users can find accessories like Magic Mouse, Magic Trackpad, Magic Keyboard with Touch ID, and various dongles at the store. There's Apple Pencil for iPad users, too.

Like every other Apple store, Apple Noida will host ‘Today at Apple' sessions, led by Apple Creatives. Customers can get educated on various topics, including art, coding, music, and photography — all free of charge.

There are also group booking options for business teams, families, and friends.

Unlike other brands, Apple Stores do not have a dedicated counter for payments. Instead, billing is done right where the customer is. Along with various financing options, customers can also take advantage of one-on-one in-store support and switching to iOS support. Alternatively, customers can shop for Apple products online via the website or the Apple Store app, get them delivered to their nearest store, and come down to pick them up at their convenience at the dedicated pickup zone.

Apple Noida also houses the company's Genius Bar. Customers can schedule an appointment to get their devices updated and receive repairs with genuine Apple parts and more from Apple-certified technicians.

Lastly, Apple will offer ‘Shop with a Specialist over Video' services, too. It enables customers to connect with knowledgeable Apple Specialists over a video call to get personalised buying recommendations, compare different product models, see available purchase options, and learn more about Apple devices.

To commemorate the opening of Apple Noida, the company is offering Apple Noida wallpapers for free and has created a dedicated Apple Music playlist on the music-streaming app, featuring sounds of the city.