Twitter to Verify Those Behind Hot-Button US Issue Ads

Advertisement
By Agence France-Presse | Updated: 31 August 2018 11:18 IST
Highlights
  • Twitter wants to thwart stealth campaigns aimed at influencing politics
  • Tightened ad policy includes requiring photos, valid contact information
  • Policy does not apply to news agencies reporting on candidates or issues
Twitter to Verify Those Behind Hot-Button US Issue Ads

Twitter on Thursday started requiring those behind hot-button issue ads in the US to be vetted as part of the effort by the social network to thwart stealth campaigns aimed at influencing politics.

The tightened ad policy included requiring photos and valid contact information, and prohibited state-owned media or national authorities from buying political ads to be shown on Twitter outside their home countries.

Those placing these Twitter ads will need to be "certified" by the company and meet certain guidelines, and the ads will be labelled as political "issue" messages.

"The intention of this policy is to provide the public with greater transparency into ads that seek to influence people's stance on issues that may influence election outcomes," Twitter executives Del Harvey and Bruce Falck said in a blog post.

Advertisement

The new ad policy came as major technology firms including Facebook, Google, and Twitter battle against misinformation campaigns by foreign agents.

Facebook, Twitter, Google and Microsoft recently blocked accounts from Russian and Iranian entities which the companies said were propagating misinformation aimed at disrupting the November US elections.

Advertisement

The new ad policy at Twitter applies to paid messages that identify political candidates or advocate regarding legislative issues of national importance.

Examples of issue topics provided by Twitter included abortion, civil rights, climate change, guns, healthcare, immigration, national security, social security, taxes and trade.

Advertisement

The policy did not apply to news agencies reporting on candidates or issues, rather than advocating outcomes, according to Harvey and Falck.

Silicon Valley executives are set to take part in a September 5 Senate hearing about foreign efforts to use social media platforms to influence elections.

 

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: Twitter, US
Advertisement

Related Stories

Popular Mobile Brands
  1. AI+ Pulse, AI+ Nova 5G India Launch Timeline, Design and Colours Revealed
  2. Boat Airdopes Prime 701 ANC With Up to 50 Hours Battery Launched in India
  3. Oppo K13x 5G With 6,000mAh Battery Launched in India: See Price
  4. You Can Now Tag Perplexity Bot on X to Generate Free AI Videos
  5. Kubera OTT Release Reportedly Revealed: Where to Watch Dhanush Starrer Movie Online?
  6. Huawei Mate XT 2 With Satellite Connectivity Could Launch in September
  7. BSNL 5G FWA Plans in India to Start at Rs. 999 a Month With 100Mbps Speed
  8. Asus V470VA All-in-One PC Review: A Stylish AiO PC For Everyday Work
  9. Nothing Phone 3 Full Specifications Surface Ahead of Its July 1 Debut
  10. Redmi A4 5G Gets a New RAM and Storage Variant in India
  1. Honor Magic V5 Teased to Measure 8.8mm Thick; Colours, RAM and Storage Details Revealed
  2. Apple Reportedly in Talks to Acquire Perplexity AI to Strengthen Its Artificial Intelligence Efforts
  3. AI+ Pulse, AI+ Nova 5G Confirmed to Launch in India in July; Design, Colour Options Revealed
  4. iPhone, iPad Pages Updated With Energy Labels to Comply With New EU Regulations
  5. China’s Restrictions on Rare Earth Mineral Exports to Reportedly Adversely Impact Supply Chain Jobs in India
  6. Boat Airdopes Prime 701 ANC With Up to 50 Hours Total Playback Time Launched in India: Price, Features
  7. Huawei Mate XT 2 Launch Timeline Leaked; Said to Offer Satellite Connectivity
  8. Samsung Galaxy S24, Galaxy Z Flip 6 Tipped to Get Android 16-Based One UI 8 Beta Next Week
  9. Kabul Now Available for Streaming on Lionsgate Play: What You Need to Know About Political Thriller Online?
  10. Kubera OTT Release Reportedly Revealed: Where to Watch Dhanush Starrer Movie Online?
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2025. All rights reserved.