Home
Mobiles
Mobiles News
Chinese Sales of Foreign Phone Makers, Including Apple's iPhone, Drop 9.7 Percent in May

Chinese Sales of Foreign Phone Makers, Including Apple's iPhone, Drop 9.7 Percent in May

Apple is the largest foreign mobile phone maker in China's smartphone-dominated market.

By Reuters | Updated: 4 July 2025 18:00 IST

Chinese Sales of Foreign Phone Makers, Including Apple's iPhone, Drop 9.7 Percent in May

Photo Credit: Reuters

Apple will launch the iPhone 17 series later this year

Click Here to Add Gadgets360 As A Trusted Source

Highlights

Apple's latest iPhone 16 models were discounted in China in May
Shipments of phones within China were down 21.8 percent year-on-year
Apple has faced increased competition from domestic rivals

Sales of foreign-branded mobile phones in China, including those of Apple, fell 9.7 percent year-on-year in May, according to data released by a government-affiliated research company on Friday.

Calculations based on the data from the China Academy of Information and Communications Technology (CAICT) showed that May shipments of foreign-branded phones in China fell to 4.54 million handsets from the same month last year.

As the largest foreign mobile phone maker in China's smartphone-dominated market, Apple's performance plays a significant role in the overall data on foreign-branded phone sales in the country.

Apple’s Foldable iPhone Could Launch in Second Half of 2026: Report

Apple has faced increased competition from domestic rivals and has cut prices to stay competitive. Chinese e-commerce platforms offered discounts of up to 2,530 yuan ($351) on Apple's latest iPhone 16 models in May.

The CAICT data did not give specific figures for Apple.

Shipments of phones within China were down 21.8 percent year-on-year to 23.72 million handsets for the month, the data showed.