Satellite-Carrying Rocket 'Lost' After New Zealand Launch

The failed mission had been named "Pics Or It Didn't Happen".

Advertisement
By Reuters | Updated: 5 July 2020 12:08 IST
Highlights
  • Rocket Lab is one of a growing group of launch companies
  • The mission was called ‘Pics Or It Didn’t Happen’
  • It was supposed to deploy seven small satellites

‘Pics Or It Didn’t Happen’ was supposed to deploy seven small satellites

A rocket from small-satellite launch firm Rocket Lab failed to reach orbit minutes after a successful liftoff from New Zealand on Saturday, the company said, losing its payload of seven small satellites it had intended to carry to space.

"An issue was experienced today during Rocket Lab's launch that caused the loss of the vehicle," the company said on Twitter, adding more information will be shared as available.

Advertisement

"We are deeply sorry to the customers on board Electron," the Auckland, New Zealand-based company said. "The issue occurred late in the flight during the 2nd stage burn."

Rocket Lab is one of a growing group of launch companies looking to slash the cost of sending shoebox-sized satellites to low Earth orbit, building smaller rockets and reinventing traditional production lines to meet a growing payload demand.

Advertisement

The rocket's altitude peaked at 121 miles (195 km) roughly seven minutes after liftoff before quickly decreasing, according to in-flight telemetry on the company's live video feed.

It was aiming to send five tiny Earth imaging satellites from Planet Labs, one microsatellite from Canon Electronics, and a cubesat from British company In-Space Missions into a sun-synchronous orbit 310 miles above Earth.

Advertisement

The failed mission, the company's 13th payload launch, had been named "Pics Or It Didn't Happen".

"While it's never the outcome that we hope for, the risk of launch failure is one Planet is always prepared for," Planet Labs said in a statement on Saturday, adding it looked "forward to flying on the Electron again" in the future.

Advertisement

© Thomson Reuters 2020


Why do Indians love Xiaomi TVs so much? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.

Affiliate links may be automatically generated - see our ethics statement for details.
 

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.

Further reading: Rocket Lab, Rocket Lab Electron
Advertisement

Related Stories

Popular Mobile Brands
  1. Xiaomi Power Bank 20000 165W Review: One Brick to Charge It All
  2. Best Earbuds Under Rs 7,000 to Buy During Amazon, Flipkart Sale
  3. Apple Watch Series 12 Review: Familiar Looks, Tracks Like a Beast
  1. Redmi 17C vs Poco M8x vs OnePlus N6x: Price in India, Specifications Compared
  2. Nothing Deals Revealed for Phone 4 Series, CMF Buds Lineup, More Ahead of Flipkart's Big Billion Days Sale
  3. F1 25, Hunt: Showdown 1896 and Earth Defense Force: World Brothers 2 Join PS Plus in October
  4. Samsung Galaxy A08 Launched in India With MediaTek Helio G99+ SoC, 6,000mAh Battery: Price, Features
  5. Samsung Galaxy Buds On Unveiled With Clip-On Design, Up to 9.5 Hours of Battery Life: Price, Features
  6. OnePlus Nord Buds 3r Gets Jade Mist Colour Variant in India: Price, Specifications
  7. Crypto Hack Losses Reach $768 Million in September, Marking 2026’s Worst Month
  8. Nike Apex Racing Shoe Launched With Double-Stacked Air Zoom Platform, Carbon Fibre Flyplate
  9. India Sees Stronger Centralised Crypto Exchange Inflows Than Singapore, Australia
  10. Google Announces Gemini 4 Argon With Longer Output Limit: See Features, Availability
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.