Oneplus

2026 has been an eventful year for OnePlus so far. While rumours recently suggested the company could be winding up operations, it eventually merged with Realme under Oppo's umbrella. All this while, it continues to launch products across categories. The latest addition is the OnePlus Nord Buds 4, which arrives after the debut of Nord Buds 4 Pro earlier this year. They are aimed at buyers looking for a pair of feature-rich true wireless stereo (TWS) earphones at a price that won't hurt the pocket.

The mid-range smartphone market in India has become increasingly predictable in recent years. Begin with a premium-looking design, add a bigger battery, tweak the cameras slightly, throw in AI features, and call it a day. While this formula has proven to be successful, it has also made it harder for phones in this category to stand out genuinely. As the competition's focus shifts to flashy gimmicks, such as adding a ‘selfie mirror' at the back or using a curved glass to give it a more premium appeal, OnePlus has taken a different route with its new mid-ranger, the OnePlus Nord CE 6.

The new OnePlus Pad 4 is the brand's most ambitious tablet yet. It combines a flagship chipset, a large high-refresh-rate display, and a suite of AI-powered tools into a single device that aims to show OnePlus is clearly targeting users who want more than just media consumption. However, the tablet arrives in a market where meaningful upgrades are increasingly becoming incremental while prices continue to skyrocket. Here, the OnePlus Pad 4 aims to position itself as a flagship-grade slab that trades incrementalism for ambition.