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Apple Records Highest Ever Quarterly Shipments as Indian Smartphone Market Grew 5.6 Percent in Q3 2024: IDC

Apple Records Highest-Ever Quarterly Shipments as Indian Smartphone Market Grew 5.6 Percent in Q3 2024: IDC

Shipments of 5G smartphones in India rose significantly, making up 83 percent of all handsets shipped in Q3 2024.

Written by David Delima | Updated: 15 November 2024 19:08 IST

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Apple Records Highest-Ever Quarterly Shipments as Indian Smartphone Market Grew 5.6 Percent in Q3 2024: IDC

iPhone 15 (pictured) and iPhone 13 were Apple's bestselling handsets in Q3 2024

Highlights

Smartphone shipments in India grew to 46 million in Q3 2024
Apple shipped 4 million iPhone units in the previous quarter
Vivo continued to lead the market for the third consecutive quarter

Smartphone shipments in India grew by 5.6 percent year on year (YoY) and the number of handsets shipped in the country rose to 46 million units, according to data from the International Data Corporation's (IDC). Apple saw its market share rise to 8.6 percent, up from 5.7 percent in Q3 2023. Other smartphone makers that recorded an increase in market share include Vivo, Oppo, Motorola, and iQOO, while brands like Samsung, Realme, and OnePlus saw a decline in the same period.

Smartphone Companies Shipped 38 Million 5G Smartphones in Q3 2024

According to details from the IDC's Worldwide Quarterly Mobile Phone Tracker, Apple recorded its highest quarterly shipment in India to date, with the iPhone maker shipping as many as 4 million units. Samsung's share fell to 19 percent in Q3 2024, while Apple's share rose to 71 percent YoY.

The Cupertino firm's bestselling smartphone models were the iPhone 15 and the iPhone 13 — the latter was launched n 2021 and is no longer sold via Apple's website in India. These handsets were also the highest shipped models via online channels.

The share of 5G smartphones increased to 83 percent, which is considerably higher than 57 percent in Q3 2023. Among these, the shipments of budget 5G handsets nearly touched the 50 percent mark. Meanwhile, the average selling price of 5G smartphones fell 20 percent YoY to $292 (roughly Rs. 24,700).

On the other hand, the ASP of smartphones (overall) grew by 0.9 percent YoY up to $258 ((roughly Rs. 21,800). The midrange segment grew by 42 percent YoY, while the flagship segment rose from 2 percent in Q3 2023 to 4 percent in the previous quarter, an increase of 86 percent.

According to data provided by the IDC, the highest shipped smartphones with 5G connectivity in the previous quarter were the Redmi 13C, iPhone 15, Oppo K12x, Vivo T3x and Vivo Y28. Vivo's lead ((in terms of growth) over its rivals remained unchallenged in Q3 2024, buoyed with models such as the Vivo T3 and Vivo V40 series, according to the report.

iPhone 15

REVIEW
KEY SPECS
NEWS

Design
Display
Software
Performance
Battery Life
Camera
Value for Money

Good
Big upgrades over the 14
Excellent ergonomics, build quality
Very good all-round performance
Apple ecosystem benefits

Bad
Relatively slow charging
Expensive
Still a 60Hz display

Read detailed Apple iPhone 15 review

iPhone 13

REVIEW
KEY SPECS
NEWS

Design
Display
Software
Performance
Battery Life
Camera
Value for Money

Good
Great performance
Versatile cameras
Sharp, bright display
Good battery life

Bad
Standard display refresh rate, intrusive notch
Expensive

Read detailed Apple iPhone 13 review

Redmi 13C

KEY SPECS
NEWS

Display 6.74-inch

Processor MediaTek Helio G85

Front Camera 5-megapixel

Rear Camera 50-megapixel + 2-megapixel + 2-megapixel

RAM 4GB, 6GB, 8GB

Storage 128GB, 256GB

Battery Capacity 5000mAh

OS Android 13

Oppo K12x 5G

KEY SPECS
NEWS

Display 6.67-inch

Front Camera 8-megapixel

Rear Camera 32-megapixel + 2-megapixel

RAM 6GB, 8GB

Storage 128GB, 256GB

Battery Capacity 5100mAh

OS Android 14

Resolution 720x1604 pixels

Vivo T3x 5G

KEY SPECS
NEWS

Display 6.72-inch

Front Camera 8-megapixel

Rear Camera 50-megapixel + 2-megapixel

RAM 4GB, 6GB, 8GB

Storage 128GB

Battery Capacity 6000mAh

OS Android 14

Resolution 2408x1080 pixels

Vivo Y28 5G

KEY SPECS
NEWS

Display 6.56-inch

Processor MediaTek Dimensity 6020

Front Camera 8-megapixel

Rear Camera 50-megapixel + 2-megapixel

RAM 4GB, 6GB, 8GB

Storage 128GB

Battery Capacity 5000mAh

OS Android 13

Resolution 720x1612 pixels

Vivo T3 5G

KEY SPECS
NEWS

Display 6.67-inch

Processor MediaTek Dimensity 7200

Front Camera 16-megapixel

Rear Camera 50-megapixel + 2-megapixel

RAM 8GB

Storage 128GB, 256GB

Battery Capacity 5000mAh

OS Android 14

Resolution 1080x2400 pixels

Vivo V40

KEY SPECS
NEWS

Display 6.78-inch

Front Camera 50-megapixel

Rear Camera 50-megapixel + 50-megapixel

RAM 8GB, 12GB

Storage 128GB, 256GB, 512GB

Battery Capacity 5500mAh

OS Android 14

Resolution 1260x2800 pixels

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Further reading: Smartphon Shipments, Apple, Oppo, Vivo, Realme, Xiaomi, OnePlus, Samsung, iQOO, Motorola, IDC

David Delima

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As a writer on technology with Gadgets 360, David Delima is interested in open-source technology, cybersecurity, consumer privacy, and loves to read and write about how the Internet works. David can be contacted via... more »